Zillow, Newspapers Launch Real Estate Ad Network

 By 
Stan Schroeder
 on 
Zillow, Newspapers Launch Real Estate Ad Network
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The terms of the deal are as follows: newspapers will be able to reach Zillow's respectable user base, while Zillow advertisers will gain access to the users visiting real estate sections of the newspaper's Web sites. The newspaper companies in the consortium include Hearst Newspapers; Lee Enterprises, Incorporated; Media General, Inc.; MediaNews Group, Inc.; Morris Communications Company, while newspapers include The San Francisco Chronicle, Houston Chronicle, San Jose Mercury News, The Tampa Tribune, and many others.

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