More than half of women in advertising have faced sexual harassment, report says

The research comes amid an ongoing industry-wide conversation on sexism.
 By 
Patrick Kulp
 on 
Original image replaced with Mashable logo
Original image has been replaced. Credit: Mashable

If you are a woman in advertising, chances are you've faced workplace sexual harassment at one point or another.

That's the unnerving message of a forthcoming report from industry trade group 4A's (American Association of Advertising Agencies), which found that more than half of the nearly 400 women it surveyed said they had been subjected to harassment at least once.

One third said they had been passed over for an assignment because of perceived bias. Four in ten said it had led to their exclusion from a relevant decision-making process, and just over half admitted to feeling at least "somewhat vulnerable" to discrimination.


You May Also Like

The survey was weighted heavily towards managerial workers with a relatively even split among middle management, senior management and other professionals -- 43 percent, 33 percent and 24 percent respectively.

The group released a summary of its findings on Thursday in anticipation of the full report's publication sometime later this fall.

The revelation couldn't be more timely. A string of recent high-profile controversies have fueled an incendiary, industry-wide discussion on the gender gaps and sexism that still plague many workplaces in advertising.

Most recently, Saatchi & Saatchi executive chairman Kevin Roberts told Business Insider that the debate over gender equality is "all over" and suggested that the lack of women in leadership roles has to do with a dearth of "vertical ambition" among young people. The remarks set off an uproar that ended in his resignation.

Months before that, a lawsuit accused Gustavo Martinez, the since-ousted CEO of storied ad agency JWT, of repeatedly making inappropriate rape jokes and using sexist slurs, among other things.

Those incidents and others prompted 4A to release the data early in hopes of jolting forward the conversation while the issue remained fresh of mind.

"Given the amount of discourse generated in the past two weeks, some of which seemed to imply there were isolated incidents, we wanted to put any further denial to rest," 4A CEO Nancy Hill told Mashable in an email.

While the industry has made strides past the kind of casual misogyny famously portrayed in AMC's Mad Men, numbers show that women remain scarce in the executive suites and creative departments of Madison Avenue.

Hill says Roberts' comments are still representative of the attitudes of far too many ad execs when it comes to gender-related topics.

"There are industry leaders out there who brush off gender and diversity issues," she wrote in an op-ed accompanying the research. "Too many C-suite execs believe this issue is an isolated problem, one that doesn’t exist in 'my house' or, remarkably, one that doesn’t exist at all."

Topics Advertising

Mashable Image
Patrick Kulp

Patrick Kulp is a Business Reporter at Mashable. Patrick covers digital advertising, online retail and the future of work. A graduate of UC Santa Barbara with a degree in political science and economics, he previously worked at the Pacific Coast Business Times.

Mashable Potato

Recommended For You
Some AI users are starting to consider themselves 'AI-sexual'
man on bed looking at computer screen

Grok says it has restricted image generation to subscribers after deepfake concerns. But has it?
Social media apps on a smartphone - Bluesky, X (formerly Twitter), Truth Social.

Need to upgrade your TV? The internet's favorite 65-inch QLED is more than half off.
TCL QM8K TV with blue abstract background

Teens sue xAI for Grok's reported sexual image generation issues
finger tapping grok app icon

The Brick taught me how to be bored again
A person holding up a Brick device

Trending on Mashable
NYT Connections hints today: Clues, answers for April 3, 2026
Connections game on a smartphone

Wordle today: Answer, hints for April 3, 2026
Wordle game on a smartphone


What's new to streaming this week? (April 3, 2026)
A composite of images from film and TV streaming this week.

NYT Strands hints, answers for April 3, 2026
A game being played on a smartphone.
The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!