Jeff Bezos and Amazon are nearing a super-villain level of rich
What's cooler than a few billion dollars? A trillion dollars.
And for Amazon, that milestone is in sight. The tech giant will eventually be worth $1 trillion, the financial services firm Barclays predicted.
"AMZN is likely to be one of the first trillion-dollar market cap companies; it's just a question of when, not if, in our view," analyst Ross Sandler wrote in a note to Barclays' clients.
The prediction came about because Barclays advised its investors to buy more of Amazon stock. In the near term, the firm predicted that Amazon would earn more than expected this year.
Amazon's insane growth isn't due to people ordering books and diapers online. Prime has been a huge boost for Amazon, but quieter offerings like Amazon Web Services are key to Amazon's money-making potential.
In the long term, that means trillions. Amazon could be "one of the first" companies to reach the trillion-dollar milestone — maybe even beating Apple, Alphabet and Facebook.
That's good news for the world's second richest person, who happens to be Amazon's CEO.
Topics Amazon
Emma Hinchliffe is a business reporter at Mashable. Before joining Mashable, she covered business and metro news at the Houston Chronicle.
