Oreo is taking (and making) flavor suggestions, including avocado
Oreo, traditionally one of America's most modest cookies, has decided to go big or die trying.
Its latest hashtag campaign, ##MyOreoCreation, encouraged followers to come up with their own imaginative Oreo creations. The company promised to make very limited editions of people's best ideas -- which apparently included an actual Avocado Oreo.
Mmm mmm ... OK.
The campaign, which has been going on since May, brought out the best and worst in people's brains. On the list was Coffee, Glazed Donut, Bacon -- all respectable enough inventions -- plus Nut 'N Honey (great), Raspberry Danish (good), as well as Unicorn and Millennial pink -- which is just too #ViralMarketing for my taste.
Surprises came these last few weeks when Nabisco doubled down on its request and began sending some lucky tweeters a sampling of their flavor suggestions.
This Tweet is currently unavailable. It might be loading or has been removed.
This Tweet is currently unavailable. It might be loading or has been removed.
If that doesn't scare you off, consider the person who ordered Kettle Corn and the other who imagined Cherry Cola. Both brave, insanely sweet creations.
What ever happened to good old fashioned chocolate cookie and monoglycerides?
Unfortunately, the company only produced enough cookies to give to select fans who actually participated in the challenge. The submission phase ends on July 14th and no winners have been selected yet.
Whatever. It's a hashtag campaign, and my #MyOreoCreationIsBetterThanYours.
Heather was the Web Trends reporter at Mashable NYC. Prior to joining Mashable, Heather wrote regularly for UPROXX and GOOD Magazine, was published in The Daily Dot and VICE, and had her work featured in Entertainment Weekly, Jezebel, Mic, and Gawker. She loves small terrible dogs and responsible driving. Follow her on Twitter @wear_a_helmet.
