Mila Kunis, Kristen Bell throw out the rule book in 'Bad Moms' trailer

It’s moms gone wild in the first trailer for STX Entertainment’s Bad Moms, a film about mothers who throw away the rule book in favor of tough, controversial, or otherwise “bad” parenting.

Bad Moms comes from writer/directors Jon Lucas and Scott Moore (The Hangover), starring Mila Kunis as Amy, a law-abiding mother of two who grows fed up of perfect-mom guidelines and goes rogue. She joins forces with Kristen Bell and Kathryn Hahn, with appearances by fellow mom Jada Pinkett Smith and a PTA overlord played by Christina Applegate.

The trailer has all the promise of a boozy, bitchy R-rated comedy, set to the same song as trailers for 2015's Sisters, another film about adult women shirking responsibility to rage like teens. But even then, the titular moms are brimming with love for their children. At no point do they want to not be moms — just not textbook variety good moms.

Bad Moms hits theaters on July 29.

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