The best Black Friday Apple deals in 2024 — deep price cuts are still live
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Black Friday may be "officially" over, but we're keeping a close eye on all the Apple deals and updating this page hourly with the best prices through Cyber Monday (Dec. 2).
Because if you think Apple doesn't show up with good deals during Black Friday season, think again.
It's true that if you're shopping straight from the Apple Store, you're limited to its usual gift card promo. From Nov. 29 through Dec. 2, Apple is giving out gift cards worth up to $200 with the purchase of select iPhones, MacBooks, AirPods, and more. Yawn.
The real savings are happening at other retailers. Amazon, Best Buy, Target, and Walmart are offering historic prices on the most coveted Apple products during their holiday sales.
Skeptical about Black Friday deals on Apple products? We get it. Retailers sometimes use the "Black Friday" label on mediocre deals. But we track Apple prices year-round, and only legit price drops earn a spot in this guide.
Case in point: Amazon's Black Friday Week sale delivered a new all-time low price on the M3 MacBook Air, which now comes with 16GB of memory. (It's also $5 cheaper at Amazon than it is at Best Buy.) You can also buy the AirPods Pro at the record-low price of $154 at Amazon, Target, and Walmart, which beats out their old Prime Day record by nearly $15.
As we enter Black Friday weekend, we're already seeing some of the most popular Black Friday Apple deals sell out. The $89 AirPods 2? Gone. The M3 MacBook Air? Back-ordered at Amazon and going fast. So, if you see something you like on sale, grab it before someone else does!
Note: All newly added or updated deals have been marked with a ✨, while struck-through deals were either sold out or expired at the time of writing.
Best Black Friday AirPods deal
Why we like it
Read Mashable's full review of the Apple AirPods Pro 2.
Whether you're a frequent flyer or simply someone who loves noise-canceling headphones, we're betting you'll be a fan of the AirPods Pro. (If you're reading this far, let's assume you're not an Android user.) The latest version of the Pro earbuds has consistently been at a record low of $153.99. (Update: These buds may be priced at $154 for some shoppers, a whole penny more.) For comparison's sake, they've only hit $168.99 a handful of times prior to this price drop. Good on Amazon, Target, and Walmart for going all-in on a Black Friday deal this great.
Strangely, they're also $11 cheaper than the new AirPods 4 with ANC, which are supposed to be a more budget-friendly alternative to the Pros. (Yes, the AirPods 4 are also on sale.) Alongside top-notch ANC, you'll get six hours of battery life per charge, balanced sound, and of course, a seamless integration into the Apple ecosystem, making these earbuds some of our favorite headphones, period.
More AirPods deals
Apple AirPods 2 — $89 $129 (save $40)
Apple AirPods 4 (without Active Noise Cancellation) — $119
$129(save $10)Apple AirPods 4 (with Active Noise Cancellation) — $164.99
$179(save $14.01)Apple AirPods Max (Lightning) — $399.99
$549(save $149.01)Apple AirPods Max (USB-C) — $499.99
$549(save $49.01)
Best Black Friday iMac or MacBook deal
Why we like it
Read Mashable's full review of the M3 Apple MacBook Air.
A few weeks ago, the M3 MacBook Air got a quiet RAM upgrade without a price hike. That makes this new record-low price on the base configuration with 256GB of storage an even sweeter deal. (What's more, it's now a sub-$100 bump from the older, also-on-sale M2 version.) For reference, this is our favorite MacBook for most people in 2024: It's fast enough to handle light creative work, its keyboard and speakers are both fantastic, and it can support two external displays — so long as you close its lid first.
Update: Select colors of the M3 MacBook Air are now back-ordered at Amazon, with most models not set to deliver until after Christmas. For that reason, we recommend grabbing it on sale at Best Buy — for $5 more.
More MacBook and Mac deals
MacBook Air (13-inch)
Apple MacBook Air, 13-inch (M1, 8GB RAM, 256GB SSD) — $599
$699(save $100)Apple MacBook Air, 13-inch (M2, 16GB RAM, 256GB SSD) — $749
$999(save $250)Apple MacBook Air, 13-inch (M2, 8GB RAM, 512GB SSD) — $949
$1,199(save $250)Apple MacBook Air, 13-inch (M3, 8GB RAM, 512GB SSD) — $999
$1,199(save $200)Apple MacBook Air, 13-inch (M3, 16GB RAM, 512GB SSD) — $1,049
$1,299(save $250)Apple MacBook Air, 13-inch (M3, 24GB RAM, 512GB SSD) — $1,249
$1,499(save $250)
MacBook Air (15-inch)
Apple MacBook Air, 15-inch (M3, 16GB RAM, 256GB SSD) — $1,044
$1,299(save $255)Apple MacBook Air, 15-inch (M3, 8GB RAM, 512GB SSD) — $1,199
$1,499(save $300)Apple MacBook Air, 15-inch (M3, 16GB RAM, 512GB SSD) — $1,234
$1,499(save $265)
MacBook Pro
Apple MacBook Pro, 14-inch (M3, 8GB RAM, 512GB SSD) — $1,199
$1,399(save $200)Apple MacBook Pro, 14-inch (M4, 16GB RAM, 512GB SSD) — $1,399
$1,599(save $200)Apple MacBook Pro, 14-inch (M3, 16GB RAM, 1TB SSD) — $1,499
$1,699(save $200)Apple MacBook Pro, 16-inch (M4 Pro, 24GB RAM, 512GB SSD) — $2,199
$2,499(save $300)
Mac
Apple Mac mini (M2, 8GB RAM, 256GB SSD) — $499
$599(save $100)Apple Mac mini (M2, 8GB RAM, 512GB SSD)— $659.99(save $139.01 with on-page coupon)Apple Mac mini (M4, 16GB RAM, 256GB SSD)— $529$599 (save $70)Apple Mac mini (M4, 24GB RAM, 512GB SSD)— $889.99$969.99 (save $80 with on-page coupon)
iMac & Apple Studio Displays
Apple 2024 iMac All-in-One Desktop Computer(M4, 16GB, 256GB SSD) — $1,199
$1,299(save $100)Apple Studio Display — $1,299
$1,599(save $300)Apple 2024 iMac All-in-One Desktop Computer (M4, 16GB, 512GB SSD) — $1,549
$1,699(save $150 with on-page coupon)
Best Black Friday iPad deal
Why we like it
Read Mashable's full review of the M2 Apple iPad Air.
The iPad Air is just one dollar away from its lowest price ever. This Apple tablet is our favorite model for most people thanks to its versatility: It works just as well for artists as it does for students. The M2 chipset makes it a more viable laptop replacement than other tablets while costing you a few hundred dollars less than a supercharged iPad Pro.
More iPad deals
iPad
Apple iPad, 10.2-inch (A13 Bionic, WiFi, 64GB) — $199.99
$329.99(save $130)Apple iPad, 10.2-inch (A13 Bionic, WiFi, 256GB) — $244 $479 (save $85)
Apple iPad, 10.9-inch (A14 Bionic, WiFi, 64GB) — $259
$349(save $90)Apple iPad, 10.9-inch (A14 Bionic, WiFi, 256GB) — $409.99
$499(save $89.01)
iPad Air
Apple iPad Air, 11-inch (M2, WiFi, 256GB) — $599 $699 (save $100)
Apple iPad Air, 13-inch (M2, WiFi, 128GB) — $699
$799(save $100)Apple iPad Air, 11-inch (M2, WiFi, 512GB)— $799$899 (save $100)Apple iPad Air, 13-inch (M2, WiFi, 256GB) — $799
$899(save $100)Apple iPad Air, 11-inch (M2, WiFi, 1TB) — $949
$1,099(save $150)Apple iPad Air, 13-inch (M2, WiFi, 512GB) — $999.99
$1,054.99(save $54.50 with on-screen coupon)
iPad mini
Apple iPad mini, 8.3-inch (A15 Bionic, WiFi, 64GB)— $349.99$499 (save $149.01)Apple iPad mini, 8.3-inch (A17 Pro, WiFi, 128GB) — $469
$499(save $30)
iPad Pro
Apple iPad Pro, 11-inch (M4, WiFi, 256GB) — $849
$999(save $150 with on-page coupon)Apple iPad Pro, 11-inch (M4, WiFi, 512GB) — $1,049
$1,199(save $150 with on-page coupon)Apple iPad Pro, 11-inch (M4, WiFi, 1TB) — $1,399
$1,599(save $200 with on-page coupon)Apple iPad Pro, 11-inch (M4, WiFi, 2TB) — $1,699
$1,999(save $300)Apple iPad Pro, 13-inch (M4, WiFi, 256GB) — $1,099
$1,299(save $200)Apple iPad Pro, 13-inch (M4, WiFi, 512GB) — $1,299
$1,499(save $200)Apple iPad Pro, 13-inch (M4, WiFi, 1TB) — $1,699
$1,899(save $200)Apple iPad Pro, 13-inch (M4, WiFi, 2TB) — $2,099
$2,299(save $200)
Best Black Friday Apple Watch deal
Why we like it
Read Mashable's full review of the Apple Watch Series 10.
Thanks to Amazon and Best Buy, the Apple Watch Series 10 is officially down to a new record-low price for the third time this month. (This time around, it's at $329, as compared to last week's $349.) Apple's latest flagship smartwatch has a thinner and lighter design than previous models, plus a larger display that has a built-in speaker. It supports new health and fitness features like sleep apnea alerts and water temperature/depth sensing, though its faster charging was the biggest plus in our reviewer's eyes.
More Apple Watch deals
Series 10
Apple Watch Series 10 (42mm, GPS) — $329
$399(save $70)Apple Watch Series 10 (46mm, GPS) — $359
$429(save $70)
SE
Apple Watch SE, 2nd Gen (40mm, GPS) — $149
$189(save $40)Apple Watch SE (40mm, GPS) — $169
$249(save $80)Apple Watch SE (44mm, GPS) — $199
$279(save $80)Apple Watch SE (40mm, GPS + cellular) — $219
$299(save $80)Apple Watch SE (44mm, GPS + cellular) — $229
$329(save $100)
Ultra
Apple Watch Ultra 2 (49mm, GPS + cellular) — $719
$799(save $80)
More Black Friday Apple deals
Apple EarPods Headphones with Lightning Connector — $15.96
$19(save $3.04)Apple AirTag — $24
$29(save $5)Apple Pencil (1st Gen) — $59
$99(save $40)Apple AirTag (4-pack) — $72.99
$99(save $26.01)Beats Studio Buds — $79.99
$149.95(save $69.96)Beats Pill — $99.95
$149.95(save $50)Beats Solo 4 — $99.99
$199.95(save $99.96)Apple gift card— $100(get a free $15 Best Buy gift card with purchase)Beats Studio Pro — $159.99
$349.95(save $189.96)Beats Studio Pro x Kim Kardashian — $159.99
$349.95(save $189.96)Apple iPad Magic Keyboard Case for iPad Pro — $249.99
$299(save $49.01)
Latest Updates
Topics AirPods Apple Black Friday iPad MacBook
Frequently Asked Questions
Sadly, no. While the big retailers (Target, Amazon, Best Buy, and Walmart) have discounted almost the entire Apple lineup, Apple TV is a notable exception. Products like the Apple TV 4K streaming device remain at full price as of Black Friday weekend.
Like Apple TV streaming devices, HomePod Mini smart speakers aren't on sale for Black Friday or Cyber Monday. While devices like AirPods and MacBooks regularly go on sale, for some reason we only very rarely see discounts on these Apple speakers. You can still buy these speakers at their regular $99 price at Target and Best Buy.
Bethany Allard is a Los Angeles-based shopping reporter at Mashable covering beauty tech, dating, sex and relationships, and headphones. That basically means she puts her hair through a lot, scrolls through a lot of dating apps, and rotates through a lot of different headphones. In addition to testing out and rounding up the best products, she also covers deals for Mashable, paying an especially obsessive amount of attention to Apple deals and prices. That knowledge comes in handy when she's covering shopping holidays like Prime Day and Black Friday, which she's now done for three years at Mashable.
