Amazon device deals are beating July prices for October Prime Day: Save on Fire Tablets, Kindles
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An Amazon event wouldn't be an Amazon event without the brand pushing its own devices. Several Echo deals, Fire Tablet deals, Kindle deals, and Blink camera deals are live on the second day of the Prime Big Deal Days event.
A few devices are even beating their Prime Day prices from July. Particularly of note are the Echo Show 8 dropping to $99.99 (compared to $109.99 in July), the Echo Buds with Active Noise Cancellation dropping to $34.99 (a 71% discount only matched during Black Friday 2024), and the Kindle Paperwhite and Paperwhite Signature Edition (neither of which were on sale in July).
Before you buy, see if Amazon announced a new version of that device at its fall hardware event on Sept. 30 — maybe you'll want to wait for the refreshed model, or maybe the new prices are the justification you needed to grab a deal now.
Below, we're keeping tabs on all of the best Amazon device deals throughout the end of October Prime Day on Oct. 8. The best Amazon device deals do tend to sell out toward the end of the sale, so if you see a good price drop now, hop on it. There's also a ton of stuff outside of Amazon devices on sale ahead of Prime Big Deal Days, so be sure to follow along with our carefully curated coverage of all of the best October Prime Day deals.
Note: Deals with a 🔥 next to them have dropped to new record-low prices, while struck-through deals were sold out or expired at the time of writing.
Best Amazon device deal overall
$119.99 Save $85
Why we like it
There's no way around it: A ton of people are going to buy AirPods this October Prime Day. But for those who aren't married to Apple's earbuds (or how often they seem to break), just know that the latest version of Amazon's Echo Buds with ANC are just $34.99 after a 71% discount. That beats their Prime Day price from July by $10, and you could get five pairs of Echo Buds for less than the $199.99 sale price of the AirPods Pro 2.
Amazon's noise cancellation doesn't level with the effectiveness of those AirPods or other top noise-cancelling earbuds, but casual music or podcast listeners may not care at this price point.
Best Amazon subscription deal
Why we like it
Every year, Amazon's Kindle Unlimited free trial is one of the most popular deals during Prime Day and Black Friday. Currently, you can score three months for free if you're a new or returning subscriber. That's a savings of $35.97 total ($11.99/month). As a Kindle Unlimited subscriber myself, I can wholeheartedly recommend snagging this free trial deal. You can borrow up to 20 books at a time from the Kindle Unlimited library, which features bestsellers and BookTok sensations alike. The best part? You don't even need a Kindle device to use it, though we do highly recommend snagging one while they're also on sale for Prime Big Deal Days.
Fire tablet deals
Amazon Fire HD 8 (32GB) — $54.99
$99.99(save $45)Amazon Fire 7 Kids (16GB) — $54.99
$109.99(save $55)Amazon Fire 7 Kids (32GB) — $59.99
$129.99(save $70)Amazon Fire HD 10 (32GB) — $69.99
$139.99(save $70) 🔥Amazon Fire HD 8 Kids Pro (32GB) — $74.99
$149.99(save $75)Amazon Fire HD 10 (64GB) — $79.99
$179.99(save $100) 🔥Amazon Fire HD 8 (64GB) — $84.99
$129.99(save $45)Amazon Fire HD 8 Kids (32GB) — $84.99
$159.99(save $75) 🔥Amazon Fire HD 8 Kids Pro (64GB) — $104.99
$179.99(save $75)Amazon Fire HD 8 Kids (64GB) — $104.99
$179.99(save $75)Amazon Fire HD 10 Kids (32GB) — $104.99
$189.99(save $85) 🔥Amazon Fire HD 10 Kids Pro (32GB) — $104.99
$189.99(save $85) 🔥Amazon Fire Max 11 (64GB) — $139.99
$229.99(save $90)Amazon Fire Max 11 (128GB) — $189.99
$279.99(save $90)
Echo deals
Echo Auto — $14.99
$54.99(save $40) 🔥Echo Pop — $24.99
$39.99(save $15)Echo Pop Kids — $24.99
$49.99(save $25)Echo Show 8 adjustable stand — $24.99
$34.99(save $10)Echo Dot — $34.99
$49.99(save $15)Echo Dot Kids — $34.99
$49.99(save $15)Echo Pop Kids with Echo Glow — $34.99
$79.98(save $44.99)Echo Dot Kids with Echo Glow — $44.99
$89.98(save $44.99)Echo Spot — $44.99
$79.99(save $35)Echo Show 5 — $54.99
$89.99(save $35)Echo Show 5 Kids — $54.99
$99.99(save $35)Echo Show 5 Kids with Echo Glow — $64.99
$129.98(save $64.99)Echo Show 8 — $99.99
$149.99(save $50)Echo Hub — $119.99
$179.99(save $60) 🔥Echo Frames — $119.99
$299.99(save $180) 🔥
Kindle deals
Kindle device deals
Amazon Kindle — $84.99
$109.99(save $25)Amazon Kindle Kids — $94.99
$129.99(save $35) 🔥Amazon Kindle Paperwhite — $124.99
$159.99(save $30) 🔥Amazon Kindle Colorsoft — $199.99
$249.99(save $50) 🔥Amazon Kindle Colorsoft Kids — $209.99
$269.99(save $60) 🔥Amazon Kindle Scribe (16GB) — $299.99
$399.99(save $100)Amazon Kindle Scribe (64GB) — $339.99
$449.99(save $110) 🔥Amazon Kindle Scribe Essentials Bundle — $384.97
$569.97(save $185)
Kindle accessories deals
Idlehands Clear Case — $4.79
$29.99(save $25.20)CoBak Clear Case for Kindle Paperwhite — $7.19
$9.99(save $2.80)MoKo Kindle Case — $12.92
$39.99(save $27.07)CoBak Stand Case for Kindle Paperwhite — $12.95
$29.99(save $17.04)Datafy Kindle Page Turner — $15.99
$19.99(save $4)Sycelu RF Kindle Page Turner — $15.99
$24.99(save $9)Magipea Gooseneck Stand — $19.99
$29.99(save $10)Lamicall Gooseneck Stand — $19.99
$28.99(save $9)Elekpopu Tablet Floor Stand — $25.99
$34.19(save $8.20)
Fire TV deals
Amazon Fire TV Stick HD — $17.99
$34.99(save $17)Amazon Fire TV Stick 4K — $24.99
$49.99(save $25)Amazon Fire TV Stick 4K Max — $39.99
$59.99(save $20)Amazon Fire TV Cube — $99.99
$139.99(save $40)Amazon Fire TV Soundbar Plus — $149.99
$249.99(save $100) 🔥Amazon 43-inch 4-Series 4K Fire TV — $219.99
$329.99(save $110)Amazon 50-inch 4-Series 4K Fire TV — $259.99
$399.99(save $140) 🔥Amazon 43-inch Omni Series 4K QLED Fire TV — $339.99
$439.99(save $100)Amazon 55-inch 4-Series 4K Fire TV — $339.99
$519.99(save $120) 🔥Amazon 55-inch Omni Series 4K Fire TV — $449.99
$549.99(save $100)
Fire TV deals from non-Amazon brands
Toshiba 43-inch C350 Series 4K Fire TV — $149.99
$299.99(save $150) 🔥Hisense 43-inch QD6 QLED 4K Fire TV— $196.99$299.99 (save $103)Hisense 43-inch E6 Cinema Series QLED 4K Fire TV — $189.99
$349.99(save $160) 🔥Toshiba 50-inch C350 Series 4K Fire TV — $189.99
$349.99(save $150)Hisense 50-inch QD6 QLED 4K Fire TV — $236.99
$329.99(save $93) 🔥Toshiba 55-inch C350 Series 4K Fire TV— $199.99$399.99 (save $200) 🔥Insignia 55-inch QF Series QLED 4K Fire TV— $209.99$399.99 (save $190)Hisense 55-inch E6 Cinema Series QLED 4K Fire TV — $259.99
$429.99(save $170) 🔥Insignia 65-inch QF Series QLED 4K Fire TV— $299.99$499.99 (save $200) 🔥Insignia 65-inch F50 Series 4K Fire TV— $289.99$449.99 (save $160)Hisense 65-inch E6 Cinema Series QLED 4K Fire TV — $369.99
$549.99(save $280) 🔥Insignia 70-inch F50 Series 4K Fire TV — $329
$499(save $170) 🔥Insignia 75-inch QF Series QLED 4K Fire TV — $399.99
$649.99(save $250) 🔥Hisense 75-inch E6 Cinema Series QLED 4K Fire TV — $529.99
$799.99(save $270) 🔥Hisense 85-inch QD7 QLED 4K Fire TV — $879.99
$1,299.99(save $420)Hisense 100-inch E6 Cinema Series QLED 4K Fire TV — $1,659.99
$2,699.99(save $1,040) 🔥
Blink home security deals
Blink Mini 2 — $19.99
$39.99(save $20)Blink Video Doorbell — $34.99
$69.99(save $35)Blink Outdoor 4 — $34.99
$79.99(save $45) 🔥Blink Wired Floodlight Camera — $49.99
$99.98(save $50) 🔥Blink Video Doorbell with Blink Outdoor 4 (3-pack) — $94.99
$249.98(save $154.99)
Other Amazon device deals
Amazon Smart Plug — $12.99
$24.99(save $12)Amazon Luna wireless controller — $39.99
$69.99(save $30)Amazon Smart Air Quality Monitor — $44.99
$69.99(save $25)Amazon Smart Thermostat — $59.99
$79.99(save $20)
Topics Amazon Amazon Echo Prime Day Gadgets
Frequently Asked Questions
Prime Big Deal Days is the last official Prime Day event on the calendar this year, but Amazon's Black Friday sale essentially picks up where Prime Day leaves off. Last year, Amazon's Black Friday sale began on Nov. 21, so you'll have about a month and a half until another major deals shopping event. Of course, Amazon tends to drop early Black Friday deals throughout November and December, so you'll have some more opportunities to grab deals if you miss out on Prime Big Deal Days.
Once your Kindle Unlimited free trial comes to an end, you can choose whether to keep it going for $11.99 per month or cancel it altogether. To cancel, follow these steps:
Under the 'Accounts & Lists' tab on Amazon, you'll find a 'Memberships & Subscriptions' link. Click the link and you'll find a list of all your subscriptions.
Head to the 'Kindle Unlimited settings' that will take you to the Kindle Unlimited landing page.
On the left side of the Kindle Unlimited landing page, you'll finally find the 'Cancel membership' link.
Leah Stodart is a Philadelphia-based Senior Shopping Reporter at Mashable where she covers and tests essential home tech like vacuums and TVs, plus eco-friendly hacks. Her ever-evolving experience in these categories comes in clutch when making recommendations on how to spend your money during shopping holidays like Black Friday, which Leah has been covering for Mashable since 2017.
Christina Buff is a Nashville-based freelance writer for who covers shopping with a splash of entertainment. If you’re ever wondering what streaming service you need to watch something (and the cheapest way to sign up for it), she’s your girl.
Christina received a B.S. in Business Communication (concentration in writing) from Stevenson University and began her professional journey writing and editing press releases. Since then, she’s written content for a marketing agency, blogged for celebrities, and covered local news, politics, women’s lifestyle, fashion, beauty, and just about everything in between for various publications.
When she’s not writing, she’s probably enjoying live music, studying human design, or embroidering and upcycling clothes. You can follow her on Instagram at @touchinfinity.