Hold up: Beyoncé teased IVY PARK for months but we all missed it

Brace yourself, BeyHive. The following footage will make your head spin and have you asking yourself, "How did I miss this?!" 

We all know Queen Bey doesn't make mistakes. Even if she comes close to making one, she catches herself and keeps it moving.

Via Giphy

We also know the superstar officially launched her IVY PARK athleisure line April 14, in partnership with Topshop. 

But unbeknownst to an audience of more than 64,000 people, Beyoncé dropped several easter eggs in the midst of her Made in America performance back in September 2015. Right before she performed her hit single "7/11," several images flashed across the screen. You see Bey and her squad sporting the IVY PARK athleisure clothing line (including jerseys and exclusive IVY PARK knee pads that didn't seem to make it to consumer shelves).

Via Giphy

Via Giphy

Via Giphy

Several months later, in the midst of Beyoncé's Super Bowl 50 cameo, you can spot her marching band flash metallic gold IVY PARK logos on their bass drums, in front of 115 million people before departing from the field. 

Via Giphy

There's also a strong possibility that the global superstar rocked one of the early mockups of IVY PARK gear in her official "7/11" music video. 

Via Giphy

We know, we know. Our jaws dropped, too. It just makes you wonder what other secret projects Beyoncé has flashed before the world. Is Bey currently working on any future projects and subliminally projecting them to us all as she undergoes her Formation World Tour? 

Let this be a lesson to never again leave one stone unturned or any bey-roll (haha, get it?) unanalyzed.  

For now, sit back and re-watch Beyoncé's "7/11" and Super Bowl performances and see if you can spot the IVY PARK logos for yourself.

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