People are boycotting companies that endorse Donald Trump

Correction: Paypal and Home Depot were both originally included in the list. Those companies were considered for boycott, but are not being boycotted at this time.

Activists tried to block Donald Trump with their votes -- and now they’re trying to do it with their dollars. In October, technology and media marketing specialist Shannon Coulter started the hashtag #GrabYourWallet, which encourages people to actively boycott businesses that carry Trump products. That hashtag underwent something of a revival this week, when users on Twitter began to circulate a continuously updating Google doc of businesses that do business with the Trump family, as well as their customer relations contacts.

“Our favorite stores, the stores that we are the loyal customers of, are profiting directly from a campaign that we consider to be hateful—that we consider to be on the backs of people of color, of women, and of LGBTQ people—and it’s not okay,” Coulter explained on MSNBC in October.

#GrabYourWallet encourages consumers to boycott businesses who endorsed Trump or currently work with his properties. It also includes mainstream media publications, like People, who have been accused of trying to normalize Trump and his candidacy.

While Ivanka Trump has brushed aside the boycotting campaign, it is seeing real impact. According to FastCompany and data sourced from ShopRunner, Ivanka Trump’s brand has seen a 54 percent drop in “interest,” or item views on select online retailers.

#GrabYourWallet is based in a Google Doc, and there are plans to build a website and an app around the list, according to Coulter’s comments in the #GrabYourWallet Facebook page.

Here’s an partial list of companies on the Google doc:

Companies with leaders that have endorsed Trump

• Yuengling beer

• NASCAR

• MillerCoors

• Jenny Craig

• UFC

• Hobby Lobby

• New Balance

Some major companies that do business with Trump family

• 6pm.com

• Amazon

• Belk.com

• Bloomingdale’s

• Bed, Bath & Beyond

• Burlington Coat Factory

• Dillards

• DSW

• HSN

• Hudson Bay

• Lord & Taylor

• Macy’s

• Marshalls

• Neiman Marcus

• Nordstrom

• Overstock.com

• TJ Maxx

• Zappos

It may prove impossible for people to successfully boycott all these companies -- but energy is high right now, and for many activists, anything is worth trying.