There's a new Hyperloop company, and its leader is a familiar face
You can't keep a good Hyperloop visionary down.
Just a few months after settling a particularity acrimonious lawsuit with the company he co-founded, Hyperloop One, Brogan BamBrogan launched on Thursday a brand-new Hyperloop company, Arrivo.
Companies like Arrivo (which means "Arrival" in Italian) keep cropping up because no one actually owns the Hyperloop idea. The sub-supersonic, tube-based, next-gen transportation concept was cooked up by Tesla and SpaceX founder and CEO Elon Musk, who produced a lengthy white paper on the idea in 2013. Essentially, he open-sourced it so other people could build a ground-based transportation system that would get you from Los Angeles to San Francisco in minutes instead of hours.
Putting the idea out there has definitely been the easy part.
"We got some Hyperloops in the game."
Since then multiple companies, including two named, in part, "Hyperloop" (there's Hyperloop One and Hyperloop Transportation Technologies), have jumped into the fray, along with smaller companies and universities competing to design the transportation pods that will glide along inside the system of vacuum-sealed tubes.
BamBrogan founded Hyperloop One, formerly Hyperloop Technologies, in 2015 with Shervin Pishevar. However, just weeks after last year's successful public test of the propulsion system, BamBrogan was forced out as CTO and soon the lawsuits were flying.
Hyperloop One eventually reorganized and is looking forward to building in the U.S. and, especially, with partners around the world.
BamBrogan has been mostly silent since late last year. This new venture, however, puts him right back in the Hyperloop arena.
"We got some Hyperloops in the game," BamBrogan told The Verge.
Arrivo, which includes among its employees a number of people who left Hyperloop One with BamBrogan last summer, hopes to unveil its own Hyperloop concept in the next few months.
It's not clear if that aggressive schedule will put it on path to meet, beat or fall behind Hyperloop One's plans to move cargo with its Hyperloop system by 2020 and people a year later.
At least BamBrogan will be able to keep an eye on his former colleagues. Arrivo is based, according to The Verge, less than a mile away from Hyperloop One's headquarters in Los Angeles.
Lance Ulanoff was Chief Correspondent and Editor-at-Large of Mashable. Lance acted as a senior member of the editing team, with a focus on defining internal and curated opinion content. He also helped develop staff-wide alternative story-telling skills and implementation of social media tools during live events. Prior to joining Mashable in September 2011 Lance Ulanoff served as Editor in Chief of PCMag.com and Senior Vice President of Content for the Ziff Davis, Inc. While there, he guided the brand to a 100% digital existence and oversaw content strategy for all of Ziff Davis’ Web sites. His long-running column on PCMag.com earned him a Bronze award from the ASBPE. Winmag.com, HomePC.com and PCMag.com were all been honored under Lance’s guidance.He makes frequent appearances on national, international, and local news programs including Fox News, the Today Show, Good Morning America, Kelly and Michael, CNBC, CNN and the BBC.He has also offered commentary on National Public Radio and been interviewed by newspapers and radio stations around the country. Lance has been an invited guest speaker at numerous technology conferences including SXSW, Think Mobile, CEA Line Shows, Digital Life, RoboBusiness, RoboNexus, Business Foresight and Digital Media Wire’s Games and Mobile Forum.
