Sparkling new spa opens in . . . Burger King
They may already be king of the burgers, but now, Burger King has become king of the spa treatments as well.
A Burger King in Helsinki, Finland was tired of their restaurant's elementary aesthetic and wanted to make the atmosphere more sophisticated. But instead of adding some colorful flowers or cloth napkins, they decided to go full Helsinki, Finland. On the ground floor of the restaurant, they built a shining, questionably hygienic, 15-person sauna.
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"A 15-person sauna area is perfect for a group of friends for social gatherings or work, venue for the birthday party, or even the organization of the show studio," the Burger King Finland website explains.
Mmmm. Who doesn't want to eat reheated cow sludge among strangers in a warm pool?
The restaurant also added a smaller, 10-person spa, complete with a 48-inch flat screen TV. Each room comes complete with red and blue benches, and the brand's slogan, "Home of the Whopper," displayed proudly on the wall. Customers will be able to eat and drink their favorite fats from the comfort of a warm bench.
There is one spa for every three people in Finland.
Whereas other fast food restaurants are trying to modernize by offering healthier options, this Burger King chose a different route. A hot claustrophobic room full of strangers and sweet wafts of ground beef, tickling your nose.
Use of the sauna space will cost visitors €250 ($283 USD) for three hours. It may seem like a steep price, but just think of all the sweaty fries you can enjoy in that amount of time.
Mmm mmm . . . okay.
Heather was the Web Trends reporter at Mashable NYC. Prior to joining Mashable, Heather wrote regularly for UPROXX and GOOD Magazine, was published in The Daily Dot and VICE, and had her work featured in Entertainment Weekly, Jezebel, Mic, and Gawker. She loves small terrible dogs and responsible driving. Follow her on Twitter @wear_a_helmet.
