Discover the world's most Instagrammed coffee

Coffee meets ice cream cone, discovers chocolate, builds a family.
 By 
Heather Dockray
 on 

Coffee and ice cream: two separate holy creations, joined together by love.

Sure, coffee ice cream and iced coffee are enjoyed by humans with good taste all around the world. But South African barista Dayne Levinrad recently came up with an enterprising new way to complete the trinity: hot coffee, poured into a chocolate-lined cone. Levinrad claims that his innovation is currently the "world's most Instagrammed coffee," and with close to 1 million images of #coffeeinacone shared, his projection seems strangely realistic.


You May Also Like

Levinrad is a former digital marketing executive who came up with a simple, yet highly viral idea. He combined three things people love -- ice cream cones, chocolate, and coffee -- put it one delectable treat, and attached it to one effective hashtag: #coffeeinacone.

A photo posted by Scmyk (@scmyk) on

"We used the cone as a way to become an Instagrammable product. When people come in they take a selfie and tag #coffeeinacone," Levinrad told CNN.

When Levinrad initially tested his creation, the cone melted almost instantly. Since then, Levinrad has added four different layers of chocolate campounds, each of varying cacao density, to serve as a barrier.

A photo posted by KIRO 7 News (@kiro7seattle) on

Currently, customers have ten minutes to drink the coffee before the entire creation melts in their hands.

While the cone is only available in South Africa, Levinrad is seeking to patent it.

For now, enjoy the simple pleasure of drooling at your computer. 


A photo posted by 9gag (@9gag) on


Topics Instagram

Mashable Image
Heather Dockray

Heather was the Web Trends reporter at Mashable NYC. Prior to joining Mashable, Heather wrote regularly for UPROXX and GOOD Magazine, was published in The Daily Dot and VICE, and had her work featured in Entertainment Weekly, Jezebel, Mic, and Gawker. She loves small terrible dogs and responsible driving. Follow her on Twitter @wear_a_helmet.

Mashable Potato

Recommended For You

More in Life
How to watch Chelsea vs. Port Vale online for free
Alejandro Garnacho of Chelsea reacts

How to watch 'Wuthering Heights' at home: Margot Robbie and Jacob Elordi's controversial romance now streaming
Margot Robbie and Jacob Elordi embracing in still from "Wuthering Heights"

How to watch New York Islanders vs. Philadelphia Flyers online for free
Matthew Schaefer of the New York Islanders warms up

How to watch Mexico vs. Belgium online for free
Israel Reyes of Mexico reacts

How to watch Brazil vs. Croatia online for free
Vinicius Junior #10 of Brazil leaves

Trending on Mashable
NYT Connections hints today: Clues, answers for April 3, 2026
Connections game on a smartphone

Wordle today: Answer, hints for April 3, 2026
Wordle game on a smartphone


What's new to streaming this week? (April 3, 2026)
A composite of images from film and TV streaming this week.

You can track Artemis II in real time as Orion flies to the moon
Victor Glover and Reid Wiseman piloting the Orion spacecraft
The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!