Facebook spent even more on Oculus than everyone realizes

Mark Zuckerberg offered a cool $3 billion.
 By 
Kerry Flynn
 on 
Facebook spent even more on Oculus than everyone realizes
Mark Zuckerberg demonstrates an Oculus Rift virtual reality headset and Oculus Touch controllers as the gives a demonstration during the Oculus Connect 3 event in San Jose on Oct. 6, 2016. Credit: David Paul Morris/Bloomberg via Getty Images

Back in March 2014, Facebook announced it acquired Oculus, the "leader in immersive virtual reality technology, for a total of approximately $2 billion."

Turns out that was fake news — or maybe just a poorly written lede.

Facebook did acquire Oculus, but the price tag was much larger than previously stated and widely reported. The realization came after the attorney for video game maker ZeniMax Media (which is suing Facebook for allegedly stealing the intellectual property) directly asked Facebook CEO Mark Zuckerberg in court testimony Tuesday.

Facebook paid $2 billion for the company plus an additional $700 million to retain employees and $300 million for earn-out, he said. That brings the total cost to bring Oculus under the Facebook umbrella as $3 billion.

Facebook stated in its own press release at the time that the company issued $400 million in cash, common stock valued at $1.6 billion and $300 million earn-out. With those numbers, the press and Facebook continuously low-balled the "approximately $2 billion," and simply neglected a cool $700 million.

Oculus had approximately 75 employees at the time of the acquisition.

Even with the new price tag, Oculus is far from Facebook's most expensive deal to date. Facebook acquired WhatsApp for $19 billion in 2015.

Topics Facebook Oculus

Mashable Image
Kerry Flynn

Kerry Flynn is a business reporter for Mashable covering the tech industry. She previously reported on social media companies, mobile apps and startups for International Business Times. She has also written for The Huffington Post, Forbes and Money magazine. Kerry studied environmental science and economics at Harvard College, where she led The Harvard Crimson's metro news and design teams and played mellophone in the Band. When not listening to startup pitches, she runs half-marathons, plays with puppies and pretends to like craft beer.

Mashable Potato

Recommended For You
'Daily Show' unpacks why Amazon spent $75 million on 'Melania' documentary
A woman sits behind a talk show desk. In the top-left is a movie poster.

'The Daily Show' reacts to Trump's name appearing 'more than a million times' in the Epstein files
Jordan Klepper hosts "The Daily Show" beside an image of Donald and Melania Trump, Jeffrey Epstein, and Ghislaine Maxwell.

Jimmy Kimmel has a brutal response to Pam Bondi tracking lawmakers' Epstein files search history
A man in a suit stands on a talk show stage. The caption at the bottom reads, "It's such a delicate balance between stupid and evil."


Walker Scobell says 'Percy Jackson and the Olympians' Season 3 is 'even better than I imagined'
Walker Scobell against a backdrop of the poster for "Percy Jackson and the Olympians" Season 2.

Trending on Mashable
NYT Connections hints today: Clues, answers for April 3, 2026
Connections game on a smartphone

Wordle today: Answer, hints for April 3, 2026
Wordle game on a smartphone


NYT Strands hints, answers for April 3, 2026
A game being played on a smartphone.

Wordle today: Answer, hints for April 2, 2026
Wordle game on a smartphone
The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!