Scream AI trend: What it is, how to try the Ghostface trend
In just the latest example of Gen Z growing nostalgic for the '90s and 2000s, a new trend is employing AI to insert people in the famous Scream franchise.
Yes, TikToks love for the '90s and 2000s — by the way, I was there, it wasn't that great — has led to Scream playing a central role in an online trend. It doesn't hurt, of course, that the movie franchise was rebooted a few years back. Here's what to know about the trend.
What is the Ghostface AI trend
It's loosely known as the Ghostface AI trend — the killer in Scream is known as Ghostface. The idea is you upload a photo of yourself and have AI morph it into a glossy, 90s-style photo, with killer Ghostface creeping up behind you. With October nearly here, Spooky Season is upon us. It tracks folks would be drawn to a horror movie-based trend. It's also not uncommon for AI-created images to spark a trend.
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People also made fun of the trend or did it without AI because of course the internet loves mockery, too.
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How to do the Ghostface AI trend
If you want to do the Ghostface trend, it's pretty simple. Basically, you just upload a photo and ask AI to do the work. The general idea is to ask AI to create an image where you're lying on a bed with an old-school, corded phone, in a glossy, dimly lit room. Barely visible in the back, you guessed it: Ghostface from Scream.
A popular post on Reddit and a blog from the website The Tab both suggested using this specific prompt with an image generator like Google's Gemini:
"Create a photo of me in a dreamy y2k style portrait of me laying on a shiny pink satin bedding as i hold a large 90s style chorded phone and in a thoughtful daydreaming pose her long black hair falls freely in loose curls with pink clips on each side. she wears delicate jewellery including dainty gold necklaces and accessories and gold chunky rings. the room behind her is girly and daydreamy with 90s posters. her makeup is simple yet glamorous with brown lipgloss and brown lip liner. the photo should have a grainy 90s style to it with a light source like a lamp in a dimly lit room at night. The Ghostface killer from Scream should be behind her staring at her, his body should be dimly lit, and he should be standing in the doorway of a dimly hallway. The background behind he should be 150 slightly dark and ominous."
So there you have it, you, too, can pretend to be in imminent danger in a '90s movie.
Topics Artificial Intelligence
Tim Marcin is an Associate Editor on the culture team at Mashable, where he mostly digs into the weird parts of the internet. You'll also see some coverage of memes, tech, sports, trends, and the occasional hot take. You can find him on Bluesky (sometimes), Instagram (infrequently), or eating Buffalo wings (as often as possible).
