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Glenlivet's Tide Pod-like booze capsules have captivated social media

Just remember: it's still not safe to eat ACTUAL Tide Pods.

Adam Rosenberg

on October 5, 2019

Original image has been replaced. Credit: Mashable

What if Tide Pods, but they're actually safe to consume?

That's the premise of this new Glenlivet "Capsule Collection" product, which stuffs mouthfuls of whiskey into edible capsules. They look like the early 2018 internet's favorite (and entirely ill-advised) laundry detergent-slash-snack food, but these are actually safe to ingest.

Just make sure you do it in moderation. This is still booze we're talking about.

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Glenlivet unleashed its unusual whiskey-drinking concept on an unsuspecting internet earlier in the week. But the chatter really picked up on Friday into Saturday morning as people began to process this weird, new alcohol delivery system and it's inescapable connection to the worst viral moment of 2018.

Before diving in with the reactions: we joke, but Glenlivet's seaweed-based whiskey containers are a sustainable form of packaging. We've seen this sort of thing before with water-filled pods, which could help get clean water to places where it's in short supply, and with considerably less plastic waste than bottled water.

No one's trying to argue that Glenlivet's whiskey capsules will save the world or anything. But sustainable packaging is something for all companies to be thinking about as we continue our fight against the global impacts of climate change.

That said, the (presumably inadvertent) Tide Pod connection here is so very real, and so very funny. And just so everyone's clear: Tide Pods, like all laundry detergent, are hazardous to your health and should not be eaten under any circumstances.

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Adam Rosenberg

Adam Rosenberg is a Senior Games Reporter for Mashable, where he plays all the games. Every single one. From AAA blockbusters to indie darlings to mobile favorites and browser-based oddities, he consumes as much as he can, whenever he can.Adam brings more than a decade of experience working in the space to the Mashable Games team. He previously headed up all games coverage at Digital Trends, and prior to that was a long-time, full-time freelancer, writing for a diverse lineup of outlets that includes Rolling Stone, MTV, G4, Joystiq, IGN, Official Xbox Magazine, EGM, 1UP, UGO and others.Born and raised in the beautiful suburbs of New York, Adam has spent his life in and around the city. He's a New York University graduate with a double major in Journalism and Cinema Studios. He's also a certified audio engineer. Currently, Adam resides in Crown Heights with his dog and his partner's two cats. He's a lover of fine food, adorable animals, video games, all things geeky and shiny gadgets.