Google's Assistant will spread to non-Google devices in 2017

The Assistant is not only for the Pixel phones.
 By 
Stan Schroeder
 on 
Google's Assistant will spread to non-Google devices in 2017
Sundar Pichai, CEO of Google, speaks during an event to introduce Google Assistant on Oct. 4, 2016 in San Francisco, California. Credit: Ramin Talaie/Getty Images

Google Assistant, the company's new smart personal assistant, needs to work with a lot of different services to really respond to all users' needs -- and that means Google needs to open it up for partners.

At its big event on Tuesday Google said it will launch a platform in December that will let third party developers create "actions" for the Assistant. Furthermore, the company will launch an Assistant SDK next year, meaning it'll eventually be available on devices other than Google's Pixel phones and Home.

Google Engineering Director Scott Huffman showed several examples on how Google Assistant will work with third-party services, from turning on your lights to playing your Spotify playlists.


You May Also Like

These are so-called "Direct Actions," which instantly trigger a simple response based on a user's request.

The Google Assistant will eventually be available on devices other than the Pixel phones and Home.

The other type of actions are called "Conversational Actions" and Huffman gave an example of requesting an Uber ride. In this scenario, a user will ask for an Uber, and then the Assistant will ask for a destination. Once the user provides that, the Uber is hailed, and the user is informed of the rider's name and car type.

To learn more about Actions on Google, you can sign up for updates over at developers.google.com/actions/. Huffman said Actions on Google will launch in early December.

But getting Assistant to work with other services is one thing. Google has much grander plans for its smart assistant -- it wants everyone to be able to add it to their devices. To enable that, the company will launch an embedded Google Assistant SDK in 2017.

Huffman said he'll have more to share about that "in a few months;" right now, he said this will put the Assistant onto pretty much anything, from a Raspberry Pi to a mass-market consumer device.

Stan Schroeder
Stan Schroeder
Senior Editor

Stan is a Senior Editor at Mashable, where he has worked since 2007. He's got more battery-powered gadgets and band t-shirts than you. He writes about the next groundbreaking thing. Typically, this is a phone, a coin, or a car. His ultimate goal is to know something about everything.

Mashable Potato

Recommended For You
OpenClaw is the viral AI assistant formerly known as Clawdbot: What it is, how to try it
header from clawdbot homepage

The 8 best Amazon Echo devices for 2026
close-up portrait of new echo dot max on display

CES 2026: Razer's AI gaming assistant, Project Ava, has a physical form now
Holodeck device with generated gamer girl in green blouse and skirt


Top 12 AI assistant commands you can use daily
pop art illustration of man using laptop with the word 'AI' on screen

More in Tech
The best smartwatch you've never heard of is on sale for less than $50
Nothing CMF Watch 3 Pro in light green with blue and green abstract background

Reddit r/all takes another step into the grave
Reddit logo on phone screen


The Google Pixel 9 has dropped below $500 — save $300 right now at Amazon
Google Pixel 9


Trending on Mashable
NYT Connections hints today: Clues, answers for April 3, 2026
Connections game on a smartphone

Wordle today: Answer, hints for April 3, 2026
Wordle game on a smartphone

NYT Connections hints today: Clues, answers for April 2, 2026
Connections game on a smartphone

Google launches Gemma 4, a new open-source model: How to try it
Google Gemma

NYT Strands hints, answers for April 3, 2026
A game being played on a smartphone.
The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!