Google buys a big chunk of HTC's smartphone business
The rumors are (mostly) true: Google is buying a part of HTC to beef up its hardware business.
Google announced the agreement late Wednesday. Senior Vice President of Hardware Rick Osterloh wrote in a blog post that a "team of HTC talent" would join Google's hardware team, along with a non-exclusive license for some of HTC's intellectual property.
The deal is less dramatic than what was expected by many -- that Google would buy HTC's entire smartphone business in a long-term bid to go toe-to-toe with Apple in the smartphone market -- but it does show Google felt it needed more direct control over hardware assets to be more nimble competitor.
Financial terms of the deal weren't initially disclosed, but a Reuters report that broke just before the deal was announced said Google paid about $1 billion. By comparison, when Google acquired the entirety of Motorola Mobility in 2011, it paid $12.5 billion. (Update: In a statement, HTC said Google paid HTC $1.1 billion in cash as "part" of the transaction.)
HTC, which has struggled financially in recent years as its influence in the smartphone market has dwindled, sent out a tweet shortly after the announcement proclaiming it's "here to stay."
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Google's Osterloh said the people leaving HTC were already working with Google on the Pixel smartphones, and that the second generation of Made by Google products -- including the Pixel, Google Home, Chromecast, and Daydream View -- would be revealed at the company's upcoming Oct. 4 event in San Francisco.
Topics Google
Pete Pachal was Mashable’s Tech Editor and had been at the company from 2011 to 2019. He covered the technology industry, from self-driving cars to self-destructing smartphones.Pete has covered consumer technology in print and online for more than a decade. Originally from Edmonton, Canada, Pete first uploaded himself into technology journalism at Sound & Vision magazine in 1999. Pete also served as Technology Editor at Syfy, creating the channel's technology site, DVICE (now Blastr), out of some rusty HTML code and a decompiled coat hanger. He then moved on to PCMag, where he served as the site's News Director.Pete has been featured on Fox News, the Today Show, Bloomberg, CNN, CNBC and CBC.Pete holds degrees in journalism from the University of King's College in Halifax and engineering from the University of Alberta in Edmonton. His favorite Doctor Who monsters are the Cybermen.