Iceland creates PSA to help visitors avoid 'hot tub awkwardness'

"Iceland Academy" has other etiquette tips for visitors, too.
Original image replaced with Mashable logo
Original image has been replaced. Credit: Mashable

Iceland is doing everything it can to convince tourists to visit.

Icelandair offered free Icelandic "stopover buddies" to give travelers a local experience, and now the official tourism board has created an entire curriculum to teach foreigners how to fit in.

The first lesson: How not to be awkward at the public spa. Gudmundur, the head of spa etiquette, provides a somewhat crude crash course on the topic in one of several videos available through Iceland Academy.


You May Also Like

"Iceland Academy is an online academy where tourists can sign up for short video tutorials/classes," according to Inspired by Iceland. The videos offer advice on "everything from responsible conduct to avoiding awkwardness in the hot tub to safe driving and packing warm clothes."

In addition to hot tub etiquette, Inspired by Iceland also created instructional videos for the following topics for the Spring term:

"The fun yet serious campaign is less about increasing visitor numbers," according to Inspired by Iceland, "and more focused on people's behavior during their trip and ensuring they have the best visit possible."

Have something to add to this story? Share it in the comments.


Mashable Potato

Recommended For You
Stephen Colbert mocks Trump's Greenland/Iceland mix-up
Stephen Colbert presents "The Late Show."

Google shares 5 tools to help avoid tax scams
Google logo

OpenAI explains how its AI agents avoid malicious links and prompt injection
OpenAI logo on phone screen



Trending on Mashable
NYT Connections hints today: Clues, answers for April 3, 2026
Connections game on a smartphone

Wordle today: Answer, hints for April 3, 2026
Wordle game on a smartphone


What's new to streaming this week? (April 3, 2026)
A composite of images from film and TV streaming this week.

NYT Strands hints, answers for April 3, 2026
A game being played on a smartphone.
The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!