Instagram is a copycat and the internet is not pleased

The war has begun.
 By 
Brian Koerber
 on 
Original image replaced with Mashable logo
Original image has been replaced. Credit: Mashable

For shame, Facebook. For shame.

Facebook-owned Instagram announced a huge update to its app on Tuesday, one that happens to be extremely similar to its main competitor, Snapchat.

The update adds Instagram Stories, allowing users to create temporary slideshows separate from their main feed, which will vanish after 24 hours. Sound familiar?


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Although there are plenty of differences between Instagram's Stories and Snapchat, some are calling the update a declaration of war, while others are just calling out Facebook for being the rich older brother that steals other peoples' ideas.

Bonus: The evolution of Instagram's logo

Topics Snapchat

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Brian Koerber

Brian was the Culture Editor and has been working at Mashable on the web culture desk since 2014.

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