Instagram copies Snapchat again with one-handed zoom for Stories

Instagram Stories just got its first major update.
 By 
Karissa Bell
 on 
Original image replaced with Mashable logo
Original image has been replaced. Credit: Mashable

Instagram Stories just got its first significant update. But its newest features will -- surprise, surprise -- be familiar to most Snapchat users.

The update added the ability to zoom in on video while you're recording and the option to switch between the front and rear-facing cameras while recording. Both features are identical to their Snapchat counterparts.

Now, when recording a video for Instagram Stories, you can zoom in by dragging your finger up from the shutter button. You can zoom back out by dragging down. This is exactly how zooming works on Snapchat, as of an update in May.


You May Also Like

The Instagram update also added the ability to switch between the front and rear-facing cameras mid-recording by double tapping on the screen.

Naturally, the similarity between the two apps was not lost on users, who were quick to point out that Instagram was, once again, starting to feel a little familiar.

The update is just the latest move in what some onlookers are now viewing as an all-out war between the two companies. Instagram caught many longtime users by surprise earlier this month when it announced its new Stories feature, which is Facebook's most blatant attempt at copying Snapchat yet.

Mashable Image
Karissa Bell

Karissa was Mashable's Senior Tech Reporter, and is based in San Francisco. She covers social media platforms, Silicon Valley, and the many ways technology is changing our lives. Her work has also appeared in Wired, Macworld, Popular Mechanics, and The Wirecutter. In her free time, she enjoys snowboarding and watching too many cat videos on Instagram. Follow her on Twitter @karissabe.

Mashable Potato

Recommended For You

Instagram is nostalgic for 2016 again (yes, really)
2016 glasses on a table

Snapchat adds Arrival Notifications to help users feel safer
Phone screen showing the Snap Map on a yellow background.

Snapchat is testing creator subscriptions, giving top creators a new direct revenue stream
the Snapchat logo is seen displayed on a smartphone screen

CES 2026: Meet RocX, the handheld camera with AI tracking at 50x zoom
RocX at CES Unveiled

Trending on Mashable
NYT Connections hints today: Clues, answers for April 3, 2026
Connections game on a smartphone

Wordle today: Answer, hints for April 3, 2026
Wordle game on a smartphone


What's new to streaming this week? (April 3, 2026)
A composite of images from film and TV streaming this week.

NYT Strands hints, answers for April 3, 2026
A game being played on a smartphone.
The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!