Lyft tests a bunch of 'all-access' subscription plans for frequent users
Some frequent Lyft users are being offered monthly subscription plans.
The plans have been tested at different price points for the past few months, offering "free" rides for a lump sum up front. Rides are capped at $15, so this is for short, frequent trips -- not long-distance trips to the airport.
A Lyft spokesperson said in an email Friday, "We’re always testing new ways to provide passengers the most affordable and flexible transportation options. For the past few months, we’ve been testing a variety of All-Access Plans for Lyft passengers."
Lyft users posted invite-only emails they received over the past few days. Some were offered a $400 monthly plan for up to 60 rides while others received a weekly $50 plan with seven rides. Another user was targeted with a $300-for-30-rides plan.
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Yet another price point: $199 for 30 rides in a month.
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The Lyft support account explained that trips over $15 would get charged to the card on file. So no free rides to the airport, but it would be a $15 discount.
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Lyft didn't say when or if the subscriptions would become available to everyone, but the company is clearly trying to collect data on what works.
Topics lyft
Sasha is a news writer at Mashable's San Francisco office. She's an SF native who went to UC Davis and later received her master's from the UC Berkeley Graduate School of Journalism. She's been reporting out of her hometown over the years at Bay City News (news wire), SFGate (the San Francisco Chronicle website), and even made it out of California to write for the Chicago Tribune. She's been described as a bookworm and a gym rat.