NBC Chief Bob Greenblatt weighs in on potential streaming service
BEVERLY HILLS, California -- Could a streaming service be on the way for network giant NBCUniversal?
At the network's Television Critics Association presentation on Tuesday, NBC Chief Bob Greenblatt hinted that an OTT platform is certainly inevitable -- but not anytime soon.
"Whatever we do in that space, we want to make sure it's not an affront to the cable space," he told reporters. "We're trying to craft something that is a good thing for them as well. We're just not there yet."
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The comment comes as more rival networks -- including CBS with its All Access service --continue to cater to cord cutters with standalone services.
The Comcast-owned NBC does back comedy-geared, ad-free streaming service Seeso, which features a mix of original content and previously broadcast TV series and late-night shows geared toward comedy nerds.
However, the network has yet to launch or announce a service solely for its huge library of programming.
“Some kind of OTT digital strategy will happen, it’s where the audience is telling us to go,” Greenblatt said, noting it will hopefully come in "the coming months."
Topics NBC
Saba was a Los Angeles-based reporter who covers all things digital entertainment, including YouTube, streaming services and digital influencers. Prior to that, she spent two years at the Los Angeles Times covering entertainment for the Calendar and Company Town sections. Saba grew up in Santa Monica and graduated from Boston University with a B.S. in journalism and B.A. in political science. When not reporting, she is usually binge watching shows online or looking for new coffee shops to frequent.
