OkCupid is now making it easier to figure out who's a feminist, sort of

Will this finally make dating a little less difficult?
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Original image has been replaced. Credit: Mashable

Ever wish you could weed out misogynist jerks from your dating pool?

Starting today, it might get a little easier. OkCupid is partnering with Planned Parenthood to help identify feminist users. By answering one question, you'll be able to find people who share the same view as you and they'll be able to show themselves for the thoughtful people they hopefully (hopefully) are.

It's a very simple process. Users will be asked, “Should the government defund Planned Parenthood?” If you answer “no,” a pink badge that reads “#IStandWithPP” will appear on your profile. According to OkCupid, over 80 percent of users have answered "no," proving the importance of the issue.

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Those who have a badge will be able to see others who have them as well. This temporary (for the moment, anyway) feature also places other badge holders at the top of your potential matches list.

Melissa Hobley, the company's chief marketing officer, said, "When we looked at the data, we saw that our community on OkCupid was talking about Planned Parenthood, so we decided to make it easy to find the folks who cared about the same thing."

In theory, this saves you the hassle of having to read through bios to get a feel for a potential match's politics. Though of course it's entirely possible to earn this badge without having any real belief or commitment to feminism. And there are plenty of liars out there, so, ya know, remember that you're online dating.

Though, at the very least, this should reduce the chances you'll be stuck having a very awkward conversation down the line about women's rights.

Topics Politics

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