Peach Fuzz is Pantone's Color of the Year, and Motorola Razr's new hue
The Pantone Color of the Year has arrived, conjuring up a delicate summer fruit at the peak of freshness. Pantone 13-1023, also known as "Peach Fuzz," is "velvety" and "gentle" with "a cozy, tender essence that embodies feelings of togetherness, community and collaboration," according to Pantone.
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In an exclusive partnership, Motorola is releasing a special edition of its Razr+ in Peach Fuzz, available in select markets and priced at $699.99 ($300 off its original price.)
"We’ve seen how technology and color can intertwine to provide a vessel of expression, fostering creativity and unlocking immersive experiences along the way," Motorola said in a statement about the collab, adding that the Motorola Edge 40 Neo specifically is covered in a "vegan leather [that] beautifully complements the device’s warm, contoured design, engaging one’s senses and kindling the imagination."
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I don't know about all that, but the color is lovely.
This is Motorola's second year creating devices in the Pantone Color of the Year, following their rollout of Very Peri, Aqua Foam, Black Onyx, and Ice Palace in 2022. Earlier this year, the tech company brought back their iconic "Viva Magenta" color, best known for gracing their 2000s-era flip phones.
Elizabeth is a digital culture reporter covering the internet's influence on self-expression, fashion, and fandom. Her work explores how technology shapes our identities, communities, and emotions. Before joining Mashable, Elizabeth spent six years in tech. Her reporting can be found in Rolling Stone, The Guardian, TIME, and Teen Vogue. Follow her on Instagram here.
