Samsung launches Bixby worldwide

Samsung's Bixby is now here for all Galaxy S8 and S8 Plus owners.
 By 
Stan Schroeder
 on 
Original image replaced with Mashable logo
Original image has been replaced. Credit: Mashable

It seems like yesterday when Samsung announced the launch of its smart voice assistant, Bixby -- OK, I jest, it was ages ago. But after several delays, we can now finally say Bixby is globally available, as Samsung just announced its launch in more than 200 countries and territories.

These include the U.K., Australia, Canada and South Africa -- we've asked Samsung for a full list and will update this article when we get it. Bixby was originally launched in the United States and Korea in July.

This does not yet mean that Bixby has learned any new languages -- it still only understands U.S. English and Korean -- only that users worldwide are now able to install it.

To do so, Samsung Galaxy S8 and S8 Plus owners can press the dedicated Bixby button and the smart little fella will install itself on their phones. To activate it, hold the button or say "Hi, Bixby".

Samsung says it plans to expand Bixby to more countries, languages and devices, as well as enrich it with new features and integrate it with more third party apps.

Topics Samsung

Stan Schroeder
Stan Schroeder
Senior Editor

Stan is a Senior Editor at Mashable, where he has worked since 2007. He's got more battery-powered gadgets and band t-shirts than you. He writes about the next groundbreaking thing. Typically, this is a phone, a coin, or a car. His ultimate goal is to know something about everything.

Mashable Potato

Recommended For You
Samsung will pay you $50 to leave your non-Samsung watch party
A TV showing a football player holding a football and a bright blue background.



Samsung Galaxy S26 will have ‘pixel level’ privacy feature, Samsung confirms
Samsung Galaxy S25 from the rear

Act fast to score $90 off our favorite Samsung smartwatch right now at Amazon
samsung galaxy watch 8 against a red, purple, and blue patterned background

More in Tech
How to watch Chelsea vs. Port Vale online for free
Alejandro Garnacho of Chelsea reacts

How to watch 'Wuthering Heights' at home: Margot Robbie and Jacob Elordi's controversial romance now streaming
Margot Robbie and Jacob Elordi embracing in still from "Wuthering Heights"

How to watch New York Islanders vs. Philadelphia Flyers online for free
Matthew Schaefer of the New York Islanders warms up

How to watch Mexico vs. Belgium online for free
Israel Reyes of Mexico reacts

How to watch Brazil vs. Croatia online for free
Vinicius Junior #10 of Brazil leaves

Trending on Mashable
NYT Connections hints today: Clues, answers for April 3, 2026
Connections game on a smartphone

Wordle today: Answer, hints for April 3, 2026
Wordle game on a smartphone

Google launches Gemma 4, a new open-source model: How to try it
Google Gemma

What's new to streaming this week? (April 3, 2026)
A composite of images from film and TV streaming this week.

The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!