What does this llama know about the Samsung Galaxy S7 that we don't?
Samsung might be having a little too much fun with the unveiling of its next flagship smartphone, the Galaxy S7.
In its latest bit of pre-release hype, Samsung marched a llama by the name of Kuzco through what looks like a First Order hangar bay to "unbox" the new flagship phone. Then it took Kuzco out, parked him in front of a canvas, and let him loose with some paint brushes that look specially designed for llama mouths.
You May Also Like
Here's what Kuzco (the same name as the emperor-turned-llama in The Emperor's New Groove, natch) drew:
Is it a secret message about how a powerful new design will improve upon the S6 and correct past wrongs by bringing back popular features like a microSD card slot and waterproofing? Or is it just llama for "suckers"?
One thing we definitely know is this stunt is far from over. Kuzco is just the second, and possibly weirdest, life form to lay eyes on the Galaxy S7 in Samsung's "seven days of unboxing" hype campaign. Mercifully, the videos will end with an actual unboxing of the phone at the company's event at Mobile World Congress in Barcelona on Sunday, Feb. 21. Mashable will be live on the scene with all the juicy details, so stay tuned.
Have something to add to this story? Share it in the comments.
Pete Pachal was Mashable’s Tech Editor and had been at the company from 2011 to 2019. He covered the technology industry, from self-driving cars to self-destructing smartphones.Pete has covered consumer technology in print and online for more than a decade. Originally from Edmonton, Canada, Pete first uploaded himself into technology journalism at Sound & Vision magazine in 1999. Pete also served as Technology Editor at Syfy, creating the channel's technology site, DVICE (now Blastr), out of some rusty HTML code and a decompiled coat hanger. He then moved on to PCMag, where he served as the site's News Director.Pete has been featured on Fox News, the Today Show, Bloomberg, CNN, CNBC and CBC.Pete holds degrees in journalism from the University of King's College in Halifax and engineering from the University of Alberta in Edmonton. His favorite Doctor Who monsters are the Cybermen.
