Scarlett Johansson's next business venture is a foray into gourmet popcorn

She just really, really loves popcorn.
 By 
Rachel Thompson
 on 
Scarlett Johansson's next business venture is a foray into gourmet popcorn
Scarlett Johansson attends Variety's Power of Women Luncheon 2016 at the Beverly Wilshire Four Seasons Hotel on October 14, 2016 in Beverly Hills, California. Credit: Getty Images

LONDON -- Scarlett Johansson's next business venture isn't quite what you'd expect it to be.

The Lost in Translation star will be open a gourmet popcorn store in Paris' trendy Marais quartier on Saturday.

The store -- called 'Yummy Pop' -- will sell popcorn flavoured with truffle, parmesan and sage and Vermont cheddar, all of which sound gourmet AF. "It has been a dream of mine and my family for several years to bring our favourite American snack to our favourite European City!" Scarlett said in a statement sent to E!.


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"I am so excited to introduce Yummy Pop, a labor of love and epicurean enthusiasm. My hope is for Yummy Pop to become a Parisian snacking staple and a symbol of friendship between my two most beloved cities, Paris and New York."

The actor's spokesperson told AFP that Johansson is "passionate about popcorn" and said the popcorn would be cooked on the premises and mixed with seasonal ingredients. Johansson collaborated with chef Will Horowitz from New York eateries Ducks Eatery and Harry and Ida's to design their menu, which features popcorn seasoned with sea salt and olive oil, Vermont maple and strawberries and cream.

Johansson isn't the first star to turn her hand to gastronomic business ventures. In 2009, Liz Hurley launched a range of organic beef jerky, and Godfather director Francis Ford Coppola owns a collection of pasta and sauces.

Rachel Thompson, sits wearing a dress with yellow florals and black background.
Rachel Thompson
Features Editor

Rachel Thompson is the Features Editor at Mashable. Rachel's second non-fiction book The Love Fix: Reclaiming Intimacy in a Disconnected World is out now, published by Penguin Random House in Jan. 2025. The Love Fix explores why dating feels so hard right now, why we experience difficult emotions in the realm of love, and how we can change our dating culture for the better.

A leading sex and dating writer in the UK, Rachel has written for GQ, The Guardian, The Sunday Times Style, The Telegraph, Cosmopolitan, Glamour, Stylist, ELLE, The i Paper, Refinery29, and many more.

Rachel's first book Rough: How Violence Has Found Its Way Into the Bedroom And What We Can Do About It, a non-fiction investigation into sexual violence was published by Penguin Random House in 2021.

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