This beer is perfectly optimized for glorious shower drinking
LONDON -- There are few things in life that sound more appealing than a cold, refreshing beer while you're standing in a warm shower.
One microbrewery in Sweden has decided to "optimise" the showering-with-beer experience by customising a beer for this exact situation.
"As a brewer I work long and hard days, and when I come home I'm often covered in malt dust -- my girlfriend actually calls me Mr Malty Pants -- and the shower is a gateway back to normal society," Fredrik Tunedal -- founder of PangPang brewery -- told Mashable. "I made to Shower Beer small enough to keep its temperature during the shower, and strong enough to mentally wash your workday off and get ready for a fresh night out," Tunedal continued.
Tunedal says he let the Shower Beer ferment for longer so it could develop a taste that would be perfect for the showering experience. "This lets it develop a soapy flavour that in some beers is considered an off flavour, but is just on-point for the Shower Beer," says Tunedal. "The beer is heavily hopped with citrus, and has a citrussy, soapy, and somewhat herbal profile," he continued.
But, there's another, very practical use for the beer. "I designed the recipe so that it can also be us as a conditioner, so if you are into looking good rather than feeling good, I've thought of you too!" says Tunedal.
After the first batch of Shower Beer sold out in one minute, Tunedal is currently fermenting the second batch of the product, which will soon be available to purchase in the UK and U.S.
Topics Beauty
Rachel Thompson is the Features Editor at Mashable. Rachel's second non-fiction book The Love Fix: Reclaiming Intimacy in a Disconnected World is out now, published by Penguin Random House in Jan. 2025. The Love Fix explores why dating feels so hard right now, why we experience difficult emotions in the realm of love, and how we can change our dating culture for the better.
A leading sex and dating writer in the UK, Rachel has written for GQ, The Guardian, The Sunday Times Style, The Telegraph, Cosmopolitan, Glamour, Stylist, ELLE, The i Paper, Refinery29, and many more.
Rachel's first book Rough: How Violence Has Found Its Way Into the Bedroom And What We Can Do About It, a non-fiction investigation into sexual violence was published by Penguin Random House in 2021.