How a year of utterly insane sports finishes lit up Twitter

Let's break down the numbers.
 By 
Sam Laird
 on 
How a year of utterly insane sports finishes lit up Twitter
What a time to be a sports fan. Credit: CSM/REX/AP/Shutterstock composite

You might not realize it, but this weekend's Final Four will bring us full sports circle.

Ever since Kris Jenkins hit a buzzer-beating stunner to win the national title for Villanova on April 4 of last year, the sporting world has been rocked by a procession of shocking endings. Indeed, the past 12 months have been surreal for fans.

Granted, it doesn't require an advanced degree to observe that Twitter (the app) lights up when sports magic goes down. But now -- thanks to data from Twitter (the company) -- we can take a comprehensive look at just how much. The numbers are a bit surprising.

First, though, a review of some of what's happened in sports since Jenkins hit his buzzer-beater for Villanova last April 4:

  • In June, the Cleveland Cavaliers edged the Golden State Warriors in Game 7 to complete the first comeback from a 3-1 deficit in NBA Finals history.

  • In November, the Chicago Cubs narrowly defeated the Cleveland Indians 8-7 in Game 7 of the World Series to win their first MLB title since 1908.

  • In January, Clemson beat Alabama on a touchdown pass with one second left to win college football's national title.

  • In February, the New England Patriots beat the Atlanta Falcons in Super Bowl 51, completing an improbable comeback in the first Super Bowl to ever go to overtime.

What a time, as they say, to be alive.

Now here's how all those moments played out on Twitter (the app), according to Twitter (the company).

  • When Jenkins hit his big shot last April, tweets-per-minute regarding the game increased by 1,457 percent, from 7,291 to 106,220.

  • When the Cavs completed their NBA Finals comeback after being down three games to one, tweets-per-minute increased by 2,405 percent, from 14,007 to 336,826.

  • When the Cubs won Game 7 of the World Series, tweets-per-minuted increased by 1,598 percent, from 14,571 to 232,779.

  • When Clemson won the national title with its last-second touchdown, tweets-per-minute increased by 1,130 percent, from 7,734 to 87,363.

  • When the New England Patriots completed their historic Super Bowl comeback, tweets-per-minute increased by 792 percent, from 39,928 to 316,407.

Now here we are, sports fans, with the Final Four upon us once again.

If it goes down to the wire like last year and we see a Jenkins-like final-second hero emerge, you know where the buzz will be.

Topics X/Twitter

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Sam Laird

Sam Laird is Mashable's Senior Sports Reporter. He covers the wide, weird world of sports from all angles -- as well as occasional other topics -- from Mashable's San Francisco bureau. Before joining Mashable in November 2011, his freelance work appeared in publications including the New York Times, New York Times Magazine, Slam, and East Bay Express. Sam is a graduate of UC Berkeley and UC Santa Cruz, and basketball and burritos take up most of his spare time. Follow him on Twitter @samcmlaird.

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