50 million people now pay for Spotify
Spotify should hit play on a celebratory playlist today.
On Thursday, the company announced it reached 50 million paid subscribers. That's a lot considering it was at 40 million less than six months ago, and only 10 million three years ago.
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While that's a large number of paying subscribers, the streaming service also has more than 100 million total users, including those who listen for free. It hit that milestone in June 2016 -- no biggie.
Those huge numbers haven't necessarily led to profit. The most recently available report shows the company lost a whopping $194 million in 2015 despite a growing subscription base.
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If only celebrity praise was worth hundreds of millions of dollars.
Sasha is a news writer at Mashable's San Francisco office. She's an SF native who went to UC Davis and later received her master's from the UC Berkeley Graduate School of Journalism. She's been reporting out of her hometown over the years at Bay City News (news wire), SFGate (the San Francisco Chronicle website), and even made it out of California to write for the Chicago Tribune. She's been described as a bookworm and a gym rat.
