Pornhub says Patriots fans watched less porn than Rams fans during Super Bowl
It turns out New Englanders were less likely to engage in hand-to-gland combat during the Super Bowl than Angelenos, according to Pornhub data.
Pornhub released its annual Super Bowl analytics, and the results are unsurprising: New Englanders were notably more hyped about the big game than Angelenos. But, Pornhub added, overall traffic to the site fell when the game started and shot right back up as it ended.
According to Pornhub, Massachusetts and New Hampshire had the largest drops in traffic during the Super Bowl, down by 42 percent. Maine and North Dakota also paid a significant amount of attention to the game, and each had a 37 percent drop in traffic.
California, meanwhile, was less invested in watching the Patriots beat the Rams, and only saw a 19 percent drop in Pornhub traffic during the same time period. Pornhub traffic in Mississippi and Louisiana fell 2 percent and 3 percent, respectively.
Traffic dropped 20 percent across the nation by 6 p.m. EST, right before kickoff. It stayed down, even dipping further at 9 p.m., before spiking up 9 percent above average after the game ended.
"That’s a massive increase in traffic when you consider that 11 p.m. is Pornhub’s peak traffic time in the United States," Pornhub reported.
City to city, Los Angeles wasn't as engaged in the game nearly as much as Boston was. While Pornhub traffic fell up to 50 percent below average in Boston during the Super Bowl, the lowest traffic fell in Los Angeles was to 22 percent.
Traffic didn't fall as much during this Super Bowl as in past years. When the Patriots and Philadelphia Eagles went head-to-head in 2018, Pornhub traffic dropped 24 percent. When the Patriots and Atlanta Falcons played each other in 2017, traffic dropped 25 percent. People across the U.S. may have been less invested in the Super Bowl and more interested in getting off this time around.
People were at least in the game day spirit: Pornhub's popular searches for Sunday included "Super Bowl/Superbowl" and "Patriots." Searches for "touchdown" surged 3115 percent, and searches for "football cheerleader" were up 972 percent. People were also horny for "cheerleader orgy," as searches for it increased by 644 percent.
Pornhub probably had better entertainment on offer than the mess of the halftime show.
Topics Pornhub
