Official Super Mario cereal is coming to the U.S. (with amiibo functionality)

This cereal contains marshmallows AND game content.
 By 
Kellen Beck
 on 
Original image replaced with Mashable logo
Original image has been replaced. Credit: Mashable

Nintendo is teaming up with Kellog's to create a new cereal celebrating the release of Super Mario Odyssey. On top of being (hopefully) tasty cereal, it has amiibo functionality.

The cereal-focused blog Cerealously broke the rumor that a new Super Mario cereal was coming soon to stores, which was confirmed by a regional Kellog's Twitter account Wednesday morning. But it's only coming to the United States.

The cereal box design that has floated around advertises amiibo functionality with Super Mario Odyssey, making this quite a unique breakfast food. According to a press release from Nintendo on Thursday, the amiibo functionality gives players coins and hearts when used with Odyssey.

Later, an image of the cereal box's back was posted on Reddit, showing that cereal-eaters can place a Switch Joy Con up to the box to unlock content in Odyssey. Plus there's a maze and quiz questions to keep eaters' attention occupied in the morning (or at night, whatever floats your boat).

CARD ID: 297612, CARD TYPE: Imgur

The cereal itself looks pretty similar to Lucky Charms, except instead of rainbows and four-leaf clovers the little flavored marshmallows look like mushrooms and ? blocks.

This isn't the first time Nintendo has had a cereal created based on one of its beloved properties. In the latter half of the '80s, Nintendo teamed up with Ralston Cereals to create Nintendo Cereal System, which was a single box of cereal containing both Mario- and Zelda-themed cereal. Most recently, Nintendo and Kellog's put out a cereal around the release of Mario Kart 8.

Topics Gaming Nintendo

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Kellen Beck

Kellen is a science reporter at Mashable, covering space, environmentalism, sustainability, and future tech. Previously, Kellen has covered entertainment, gaming, esports, and consumer tech at Mashable. Follow him on Twitter @Kellenbeck

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