Forever 21 and Taco Bell got the sauce in this unconventional fashion collaboration

Fast food and fast fashion, the perfect combination
Original image replaced with Mashable logo

Fast fashion and fast food finally collide in this bizarre upcoming collaboration between Forever 21 and Taco Bell.

The creator of the fourth meal and the seller of the $4 T-shirt will team up for a fashion collection highlighting the tremendously delicious and less-than-heathly food served by the fast food chain.

This will be Taco Bell’s first ever fashion collection but don’t get lost in the sauce just yet, the collection doesn’t officially launch until Oct. 11, nationwide and online.

The collection will feature something for both men and woman. The ladies will get outfitted with tops, bodysuits, and cropped hoodies. The boys will get kitted out in sweatshirts, hoodies, and a anorak jacket, “that effortlessly brings the heat,” according to a statement from Forever 21. The whole collection will feature iconic graphics and a pop of color inspired by both brands.

Original image replaced with Mashable logo
Original image has been replaced. Credit: Mashable

Fans of the Forever 21 + Taco Bell collection will have a chance to catch a preview of the collection Oct. 10 in downtown Los Angeles or by following the hashtag #F21xTacoBell.

It does seem a bit odd, but these brands joining forces makes sense if you think about Taco Bell's love of buzz-worthy food items and Forever 21’s fascination with fashion trends. Both brands were bound to work together eventually, right?

Original image replaced with Mashable logo
Original image has been replaced. Credit: Mashable

“Food, like fashion, is driven by trends and culture,” said Linda Chang, Forever 21 Vice President of Merchandising in a statement. “Merging fashion and food in this collection gives our customers a new way to experience both our brands.”

It’s probably only a matter of time now before every fast food chain tries to get into the clothing game.

Mashable Potato

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