Tinder's new function could get you more matches but it'll cost you
LONDON -- The novelty of swiping on Tinder has officially worn off. Swiping left and right on prospective dates might have been fun to begin with, but when it comes to finding a match, it takes some serious swiping.
Tinder has just launched a new feature for people wanting to maximise their matches and minimise time spent swiping.
Tinder Boost, which just launched in the UK, increases your chances of a match by making your profile top of the pile in your area for 30 minutes. The 30-minute boost, which makes you a featured profile on the app, can get you up to 10 times more views, increasing your chances of being seen by potential matches.
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Boosts aren't free though. The feature can be bought via the app and the rate per Boost changes depending on how many you buy.
For example, one boost costs £2.29 ($2.82), but a bundle of 10 works out at £1.50 ($1.85) each.
Tinder Plus users are entitled to one free Boost per week. And Boost users will have to keep swiping during the 30-minute period in order for the feature to work.
Tinder Boost was launched in Australia and is being tested in a number of markets before being rolled out worldwide, according to a statement emailed to Mashable.
Who knows, maybe money can buy you love.
Topics Tinder
Rachel Thompson is the Features Editor at Mashable. Rachel's second non-fiction book The Love Fix: Reclaiming Intimacy in a Disconnected World is out now, published by Penguin Random House in Jan. 2025. The Love Fix explores why dating feels so hard right now, why we experience difficult emotions in the realm of love, and how we can change our dating culture for the better.
A leading sex and dating writer in the UK, Rachel has written for GQ, The Guardian, The Sunday Times Style, The Telegraph, Cosmopolitan, Glamour, Stylist, ELLE, The i Paper, Refinery29, and many more.
Rachel's first book Rough: How Violence Has Found Its Way Into the Bedroom And What We Can Do About It, a non-fiction investigation into sexual violence was published by Penguin Random House in 2021.
