When does Prime Big Deal Days start? October Prime Day officially has dates.
If you're already antsy about your Black Friday haul this year, just know that you'll likely be able to snag a bunch of your Amazon stuff early. Yup, October Prime Day is back for another round.
The event, officially coined as Prime Big Deal Days, is Amazon's Prime-exclusive fall sale event that falls right in the sweet spot between actual Prime Day in July and Amazon's Black Friday event (which will kick off with no time to breathe after Big Deal Days, no doubt).
But with Amazon offering decent deals every day of the week year-round anyway, it's easy to get your wires crossed when it comes to the legit kickoff. We've got you covered with the full schedule, plus any other details you might need to know.
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What time does Prime Big Deal Days 2024 start?
Considering the fall event is commonly referred to as "October Prime Day" (maybe even more so than its actual name), you've probably gathered that it's in October. Amazon announced official dates on Tuesday, Sept. 17: Prime Big Deal Days 2024 will start on Tuesday, Oct. 8 at 12:01 a.m. PT and run through Wednesday, Oct. 9.
The deals run for two full days with new deals dropping as often as every five minutes throughout the event. While most deals that go live on the first day typically hang around through the second, some are time-sensitive, like lightning deals that have been fully claimed or a viral item that has sold out.
When does Amazon Prime Day 2024 end?
The 48-hour Prime Big Deal Days shopping period officially closes at 3:01 a.m. ET (12:01 a.m. PT) on Oct. 9, but many deals tend to linger for days (weeks, even) after. But again, if you're in the market for a very specific hot ticket item, we recommend grabbing it as soon as you see it on sale.
What are the best Prime Day deals?
Seriously, what even goes on sale for Prime Day? Everything?
Like the OG Prime Day in July, Prime Big Deal Days is a great time to buy things like Apple products, robot vacuums, TVs, Ninja kitchen gadgets, headphones, and of course, Amazon's own devices like Echos and Fire tablets. But the mere presence of the discounts doesn't mean you should buy something you don't need just because it's on sale — it also doesn't mean every deal is a true steal. Our guide on what to buy and what not to buy on Prime Day lays out the items that actually pop off on Prime Day, plus a few common deals that aren't worth it.
Better yet, follow along with our coverage of the best deals (including early ones!) in every category to know what's worth adding to your cart in real time. If you're not ready to hit "add to cart" on anything just yet, treat yourself to food delivery: Prime members who are new to Grubhub+ (a free Prime membership perk) can get $10 off a $15 order with code PRIME10 through Oct. 7.
We've also passed down our best tips on how to do your own deals scouring this Prime Day, from price trackers to our favorite Alexa shopping hack. We'll be updating all of our Prime Day guides as more intel comes in ahead of the sale, so be sure to check back.
Frequently Asked Questions
Only Prime members get access to the full fleet of deals for any Prime event, so if you're not signed up, you won't be getting any savings. Fortunately, starting a membership is extremely easy (and potentially free, if you haven't used your trial yet), so you definitely still have time to get in on the action.
If you don't want to sign up for Prime, you can shop many similar deals at competing sales from other big retailers like Walmart or Best Buy — Target already announced a competing Target Circle Week window, running from Oct. 6 to Oct. 12.
Leah Stodart is a Philadelphia-based Senior Shopping Reporter at Mashable where she covers and tests essential home tech like vacuums and TVs, plus eco-friendly hacks. Her ever-evolving experience in these categories comes in clutch when making recommendations on how to spend your money during shopping holidays like Black Friday, which Leah has been covering for Mashable since 2017.
Christina Buff is a Nashville-based freelance writer for who covers shopping with a splash of entertainment. If you’re ever wondering what streaming service you need to watch something (and the cheapest way to sign up for it), she’s your girl.
Christina received a B.S. in Business Communication (concentration in writing) from Stevenson University and began her professional journey writing and editing press releases. Since then, she’s written content for a marketing agency, blogged for celebrities, and covered local news, politics, women’s lifestyle, fashion, beauty, and just about everything in between for various publications.
When she’s not writing, she’s probably enjoying live music, studying human design, or embroidering and upcycling clothes. You can follow her on Instagram at @touchinfinity.
