BL Ochman

B.L. Ochman, Managing Director of Proof Digital Media, has been helping Fortune 500 companies incorporate social media into their marketing mix for the past decade. Her clients have included IBM, Ford, McGraw-Hill, Cendant, Meijer, Simon & Schuster and others.She publishes What's Next Blog, an AdAge Power 150 blog, and is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets. On Twitter, she is @whatsnext.