This Danish ad will challenge you to step outside your defining box

Find the things that we, as human beings, have in common.
 By   on 
This Danish ad will challenge you to step outside your defining box
Watch Next

Sometimes it's difficult to find the things that we, as human beings, have in common.

We live in times when the "Us vs Them" narrative has become mainstream. We get caught up in minutiae and risk losing sight of what binds us, rather than divides us.

This Danish television station ad, entitled "All that we share," challenges this narrative with a simple but effective formula.

In the video, groups of Danes get onto a stage, stepping into delineated areas on the floor that define them by opposition -- "The high earners" vs. "Those just getting by;" lifelong Danes vs. immigrants; "Those who trust" vs. "Those we try to avoid."

At some point, something happens that will push these people to step outside their defining boxes. And it's so heartwarming we want to cry.


Latest Videos

Stephen Colbert reacts to the Artemis II moon mission
A man in a suit stands on a talk show stage, gesturing.


'The Daily Show' reacts to judge halting Trump's White House ballroom
Desi Lydic presents "The Daily Show" beside an image of Donald Trump.


A24's 'Mother Mary' trailer is worth it for the FKA twigs track
Anne Hathway is dressed in a red pop star outfit with religious overtones in a film still from "Mother Mary."

Jon Stewart has a brutal reaction to Trump waffling about pens
A man in a suit sitting behind a talk show desk looks angry. In the top left is an image of the president holding up a pen.

Stephen Colbert gleefully recaps the best signs at the 'No Kings' protest
A man in a suit stands on a talk show stage, smiling. The caption at the bottom reads, "I like that one."

Riz Ahmed is troublingly intense in new 'SNL UK' promo
A close-up of a man grinning in a slightly creepy way.


The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!