Name: Katy Perry's 'Swish Swish' video features Brazilian 'Butt Queen' meme star
Uploaded: 2017-07-04T10:09:01+00:00
Description: The queen of Katy Perry's "Swish Swish" video is Brazilian meme star, YouTuber and singer Gretchen known as "Rainha do Bumbum" ("Queen of Butt") in Brazil.

Katy Perry's 'Swish Swish' video features Brazilian 'Butt Queen' meme star

Gretchen is here to slay.

The video for the song of the summer "Swish Swish" is finally here. And, Katy Perry isn't the star of the show, and nor is Nicki Minaj.

The reigning queen of this video is Brazilian meme star, YouTuber, and singer Gretchen known as "Rainha do Bumbum" ("Queen of Butt") in Brazil.

And, watching the video -- directed by Dario Vetere and David Campbell -- Gretchen certainly lives up to her name, as she shakes her booty like you've never seen before.

Gretchen hasn't always been a viral meme sensation; she started out as a hugely popular singer who sold over 15 million albums. But, it's her hilarious outspoken personality that seems to have earned her a special place in the internet's heart.

Via Giphy

Gretchen definitely knows what is what.

Topics Music Memes

Rachel Thompson

Features Editor

Rachel Thompson is the Features Editor at Mashable. Rachel's second non-fiction book The Love Fix: Reclaiming Intimacy in a Disconnected World is out now, published by Penguin Random House in Jan. 2025. The Love Fix explores why dating feels so hard right now, why we experience difficult emotions in the realm of love, and how we can change our dating culture for the better.

A leading sex and dating writer in the UK, Rachel has written for GQ, The Guardian, The Sunday Times Style, The Telegraph, Cosmopolitan, Glamour, Stylist, ELLE, The i Paper, Refinery29, and many more.

Rachel's first book Rough: How Violence Has Found Its Way Into the Bedroom And What We Can Do About It, a non-fiction investigation into sexual violence was published by Penguin Random House in 2021.