Peloton gets an 'SNL' ad with instructors who mercilessly neg you

Intense exercise with a side of intense emotional manipulation.
 By 
Adam Rosenberg
 on 
Peloton gets an 'SNL' ad with instructors who mercilessly neg you
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Saturday Night Live knows that Peloton's inspirational instructors aren't for everyone. That's the inspiration for Pelotaunt.

Just like real Peloton workout machines, this line of screen-equipped stationary bikes beams instructors directly into your face. But they're not here to coddle you and make you feel good. They're here to break you down. Gaslighting. Insincere praise. Creatively brutal picture-in-picture feeds. You'll keep on pedaling because you're a pathetic sack of crap who won't ever get in shape, and those instructors know it.

Topics SNL

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Adam Rosenberg

Adam Rosenberg is a Senior Games Reporter for Mashable, where he plays all the games. Every single one. From AAA blockbusters to indie darlings to mobile favorites and browser-based oddities, he consumes as much as he can, whenever he can.Adam brings more than a decade of experience working in the space to the Mashable Games team. He previously headed up all games coverage at Digital Trends, and prior to that was a long-time, full-time freelancer, writing for a diverse lineup of outlets that includes Rolling Stone, MTV, G4, Joystiq, IGN, Official Xbox Magazine, EGM, 1UP, UGO and others.Born and raised in the beautiful suburbs of New York, Adam has spent his life in and around the city. He's a New York University graduate with a double major in Journalism and Cinema Studios. He's also a certified audio engineer. Currently, Adam resides in Crown Heights with his dog and his partner's two cats. He's a lover of fine food, adorable animals, video games, all things geeky and shiny gadgets.


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