Streaming music service Tidal has had an uneven couple months -- and who better to exploit all its vulnerabilities than Saturday Night Live.
Tidal looks like a marginally functioning, barely powered start-up in this SNL parody. As the electricity trickles on and off, so do individual artists' music streams. Meek secretary Ariana Grande steps up to save the day by doing impressions of various artists -- Rihanna, Celine Dion, Shakira.
They're strangely, mesmerizingly spot on. Maybe Tidal should shut down its actual music services and just become a glorified karaoke bar.
