Taylor Swift's first 'folklore' music video leads us into a fairytale world

Music as a gateway.
 By 
Sam Haysom
 on 
Taylor Swift's first 'folklore' music video leads us into a fairytale world
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Taylor Swift has kept things fairly lowkey for her first "folklore" music video.

It's pretty much just her, her trusty piano, and a few magical worlds thrown in for good measure.

In the official video for "cardigan" above, Swift is singing in a firelit room when the top of her piano begins to glow golden. She climbs inside it and reappears in a fairytale world, before reappearing in the middle of a choppy ocean and then finally finding her way back home. again.

Is it an extended metaphor for how music can transport us to new places? Or simply a product of the limited filming opportunities created by social distancing?

Either way, it works.

Topics Music

Mashable Image
Sam Haysom

Sam Haysom is the Deputy UK Editor for Mashable. He covers entertainment and online culture, and writes horror fiction in his spare time.


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