Update 3:10 p.m. ET: Apple calls it the "Hands-On Pavilion" and looks like it's full of the company's just-unveiled gadgets. Our reporters are headed there now.
[img src="http://admin.mashable.com/wp-content/uploads/2014/09/Hands-On-Pavilion.jpg" caption="A photo, shared by Apple, shows the layout inside the "hands-on pavilion."" credit="Apple" alt="Hands On Pavilion"]
This is the room where press can try out the Apple Watch. It looks terrifying for some reason. pic.twitter.com/3Fzp5Ovv6N— Nick Horowitz (@ztiworoh) September 9, 2014
What the heck is in those giant white cubes near the Flint Center, where Apple is holding its big iPhone event on Tuesday?
Apple watchers are stumped over the company's intentions in building a series of three-story windowless white cubes. Conspiracy theories are mixed, with casual and professional observers alike guessing blindly.
Just arrived to a mysterious giant white cube at today's #AppleEvent - Can't wait to see what's inside! pic.twitter.com/9iqhDeX39M— Ashley Codianni (@AshleyCodianni) September 9, 2014
Footage of the buildings filmed with a drone reveals =a total of five separate squares that make up the larger structure.
Some are speculating, albeit jokingly, that this is where Jony Ive, Apple's senior VP of design, spends his downtime.
Apple built a white box in Cupertino so that Jony could give the presentation from his natural environment. pic.twitter.com/P2aQdXPm63— Conrad Stoll (@conradstoll) September 9, 2014
Others suggest it could be a playground to demo Apple's HomeKit.
Everybody has their “surprise” faces on for Apple’s connected home and car stuff in the big white box, right? (Still hoping for iJaeger.)— Phil Nickinson (@philnickinson) September 9, 2014
Our money is on the fact that it's just a spot for Apple to show off its new products (expected to be two new iPhones and a wearable iWatch) -- an expanded hands-on area from the main conference hall.
Only time, and Tim Cook, will tell. We'll update this story as we get more information.