Birds and Mice Come to Life on Your Plate With Augmented Reality App [VIDEO]

 By 
Alissa Skelton
 on 
Birds and Mice Come to Life on Your Plate With Augmented Reality App [VIDEO]

[brightcove video="1394885688001" /]

Ever imagine a bird hopping around your plate or a mouse walking across it? A new augmented reality iOS app makes wall plates painted with flora and fauna appear to come alive. AR apps are becoming more and more popular among brands — including Royal Winton Fine Bone China — who want consumers to interact with new products.

Unanico Group animation studio created the 3D app called English Hedgerow for well-known UK ceramic designer Andrew Tanner's new Chintz plate design.

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