If you get bored tonight after the game, the NFL has some suggestions.
In one of the most bizarre ads of the big game, the NFL rounded up a bunch of children who were supposedly conceived on various past Super Bowl Sundays and had them sing "Kiss From a Rose" with Seal.
Unsurprisingly, many people weren't exactly comfortable with the thought of all those kids' parents experiencing physical love around the same time. And if they were, they weren't comfortable with the NFL's unsubtle hint that excited fans should breed tonight.
Loving this new "The NFL: You watch. You F*ck." campaign. #SB50— The Levine Machine (@Eitanthegoalie) February 8, 2016
Is it dangerous for the baby to be drunk and have tons of pizza and chips in your body when you get pregnant?— Andrew Kueneman (@andrewkueneman) February 8, 2016
In Detroit, we have preseason championship babies— Anthony Broome (@anthonytbroome) February 8, 2016
I would not want to go through life thinking my parents were turned on by the Super Bowl— Chris Lehmann (@lehmannchris) February 8, 2016
The concussion-riddled @NFL obviously not a proponent for wearing protection #SuperBowlBabies— Brian Ries (@moneyries) February 8, 2016
New NFL strategy: broaden fan base by shaming the existing fans into having more babies#SB50— Carl Quintanilla (@carlquintanilla) February 8, 2016
With all the toe fungus, constipation, and diarrhea, I'm surprised NFL fans have enough game to make babies. #SB50— Steve Mudd (@SecurityThreat) February 8, 2016
Ok, NFL, you need to stop with the Super Bowl Babies. This is so creepy. Kids are signing about their parents boning. #SB50— Alan Sizzler Kistler (@SizzlerKistler) February 8, 2016
According to these NFL commercials, Super Bowl + 9 months = Babies #SB50— Dan Linden (@DanLinden) February 8, 2016
So the point of the #SuperBowl babies commercial isn't 'NFL is family' but, rather go get some condoms NOW. #SB50— Shelby Knox (@ShelbyKnox) February 7, 2016
It's hard to tell what a song about love after death and enthused/inebriated sports fans have to do with each other, but that's Super Bowl commercials for you.
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BONUS: Forget the Puppy Bowl. This is Hamster Bowl 2016.