Whoever sent that US Airways tweet is having a very bad day.
But Twitter users most certainly are not.
People are having a ball after US Airways sent what may go down as the most offensive brand tweet of all time, which contained a lewd picture involving a woman and a model airplane (and which Mashable has opted not to publish due to the nature of its content.)
Editors' note: Everything about this is so very NSFW. If you have a job you like please stop reading now and go back to Excel.
Sorry @USAirways I thought that was a DM #mybad
— Amy Schumer (@amyschumer) April 14, 2014
Meanwhile, Chipotle saying "Oh good, we're finally no longer at the top of the list of social media screw-ups."
— Ed Bott (@edbott) April 14, 2014
Some people are saying @USAirways was hacked but it looks like an inside job.
— Veronica de Souza (@HeyVeronica) April 14, 2014
Who put this guy in charge of the @USAirways Twitter account?? pic.twitter.com/azXBUQtdJy
— Jon Eiseman (@Jon_Eiseman) April 14, 2014
Gives a whole new meaning to red eye flight. o__O
— ✨Christine Erickson✨ (@christerickson) April 14, 2014
I've always said US Airways had the most leg room.
— Kyle Ayers (@kyleayers) April 14, 2014
good luck retrieving that black box
— T.C. (@LaughingStoic) April 14, 2014
Obligatory @USAirways vs Pulitzer Prize chart pic.twitter.com/SNpRi3gKj8
— Jared Keller (@jaredbkeller) April 14, 2014
Aer Lingus
— Richard Lawson (@rilaws) April 14, 2014
Right now CNN is on the phone with @USAirways. "I heard you found a plane?"
— Michele Catalano (@inthefade) April 14, 2014
Kickstarter to give a Pulitzer to the best @USAirways reply
— Alex J. Martin (@amartinmedia) April 14, 2014
Wow @USAirways. I've heard of getting screwed by an airline but this is ridiculous.
— Not Kyle Tucker, man (@NotKyleTuckerCJ) April 14, 2014
Seems @USAirways finally deleted those tweets. Here’s a completely safe for work re-enactment. I promise, it’s safe. pic.twitter.com/4gc6HUewcr
— Zach Woosley (@GingeFC) April 14, 2014
Dear @USAirways, just blame it on Heartbleed. Everyone will believe you.
— Mat Honan (@mat) April 14, 2014
Just imagine if you viewed that @USAirways tweet via Google Glass…
— Christina Warren (@film_girl) April 14, 2014
Just be thankful it wasn't a model of the 787 Dreamliner.
— Sean Walsh (@seanbwalsh) April 14, 2014
Remember that time someone posted Manga porn with subs in place of dicks on Subway's Facebook page? This US Air situation is so much worse.
— Amanda J. Pittman (@amandarants) April 14, 2014
we're sorry to hear that you did not have a good trip, Mr. Armstrong pic.twitter.com/Njhd8QG0C1
— Victor Agreda Jr (@superpixels) April 14, 2014
.@USAirways, we take these tweets very seriously. Your IP address and details will be forwarded to security and the FBI.
— Evan Connors (@evcon) April 14, 2014
Big thanks to @USAirways for finally giving us a satisfying ending to LOST.— Jessica Weil (@Jessica731) April 14, 2014
Figures that Snowden is staying silent on the vagina plane. What is he hiding. What does he know— anonymous official (@onekade) April 14, 2014
BY THE WAY, HAS ANYONE SEEN MY LITTLE HANDHELD PLANE?— NOT BUSTER OLNEY (@TRIPPINGOLNEY) April 14, 2014
A US Airways Plane Went Down. Where It Landed Will Restore Your Faith In Humanity— The Science Dad (@DJ_Jeff_Weaver) April 14, 2014
But you have to admit that it's kinda hilarious that someone who does social media for an airline would be into Plane Porn™— Doree Shafrir (@doreeshafrir) April 14, 2014
And the plane, hopefully. RT @USAirways: We apologize for an inappropriate image shared in one of our responses. We’ve removed the tweet.— Chris Burke (@ChrisBurke_SI) April 14, 2014
Cockpit. That is all. @USAirways— Peyton's Head (@PeytonsHead) April 14, 2014
Just missed the landing strip @USAirways— W.E.B.B.I.E DuBois (@fivefifths) April 14, 2014
"The hell with you, Pulitzer Prize committee", the @USAirways social media intern yelled, "I'll show YOU how to dominate the news cycle."— Kieran Healy (@kjhealy) April 14, 2014
Surprised the offending @USAirways tweet was up for so long. Even their reaction time gets delayed.— nascarcasm (@nascarcasm) April 14, 2014
Everyone @USAirways is about to fire ought to be promoted instead that was some real 10x growth hacking— Mat Honan (@mat) April 14, 2014
Working on a pretty good "I always get stuck sitting near a crying baby" joke. @USAirways #VagPlane— Danny Zuker (@DannyZuker) April 14, 2014
"US Airways," Don Draper begins. "To boldly go where man has gone before."— Anne T. Donahue (@annetdonahue) April 14, 2014
"US Airways," Peggy counters. "Where women come first."— Anne T. Donahue (@annetdonahue) April 14, 2014
US Airways now flying direct to Bangkok— CJ Werleman (@cjwerleman) April 14, 2014
I am actually aboard the US Airways plane. Wifi is still working and everyone is pretty chill. pic.twitter.com/ym7kgYYWjX— Ken Jennings (@KenJennings) April 14, 2014
Turns out US Airways has way more destinations than we ever imagined.— CC:Indecision (@indecision) April 14, 2014
Personally, I'm glad US Airways parked at Gate 1 instead of Gate 2.— CJ Werleman (@cjwerleman) April 14, 2014
Either someone at US Airways is terrible at doing their job or incredible at quitting their job.— CC:Indecision (@indecision) April 14, 2014
It won Twitter.
Congrats, @USAirways! You are the number one trending topic on Twitter in the US.
— Jason Rabinowitz (@AirlineFlyer) April 14, 2014
US Airways, for what it's worth, is investigating.
We apologize for an inappropriate image recently shared as a link in one of our responses. We’ve removed the tweet and are investigating.
— US Airways (@USAirways) April 14, 2014