'American Horror Story' announces Season 7 title

You can call it "Cult."

American Horror Story co-creator Ryan Murphy announced the title of the TV show's upcoming seventh season during an AHS event at the San Diego Comic-Con on Thursday.

Set for a premiere on Sept. 5 on FX, AHS: Cult will hone in on a terrifying moment in history, the 2016 U.S. Presidential election.

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The announcement includes a new website for AHS: Cult (accessible if you're in the U.S. only, sadly for international viewers), and a video teaser which is predictably quite creepy.

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There's not much detail on what is to be expected in the upcoming season of the horror anthology, which has been renewed all the way up to Season 9. Billy Eichner from Billy on the Street will join the cast, as well as Girls' Lena Dunham it was revealed earlier in the week.

Returning are AHS mainstays Evan Peters and Sarah Paulson, but FX are keen to keep information about the upcoming season "shrouded in secrecy," much like Season 6's "Roanoke."

After all, who doesn't like surprises.