YouTuber Anna Akana teams with cute cats for anti-smoking PSA
LOS ANGELES -- Anna Akana is using her humor and viral reach for good.
The digital influencer, known for funny videos like "How To Put On Your Face," is among a handful of young emerging filmmakers who has partnered with nonprofit Entertainment Industry Foundation (EIF) and WarnerBros. Entertainment to release anti-smoking videos.
The overall goal in helping younger filmmakers develop these PSAs is to encourage "teenagers to abstain from using tobacco products and to educate audiences about the risks and health impacts of smoking."
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Akana, who has 1.4 million subscribers to her YouTube channel, wrote and developed “Cats Can’t Deal” (which Mashable got a sneak peak at above) and “Time Travel."
“We are reaching audiences in a new way – this is not your average anti-smoking PSA and I’m excited to get this message across using comedy,” Akana, was recently also part of the recent YouTube initiative "Women Create," said in a statement.
Other PSAs in the campaign include “Life" and “No Smoke Squad," which were written and developed by emerging filmmakers from Ghetto Film School’s Digital Bodega.
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Topics YouTube
Saba was a Los Angeles-based reporter who covers all things digital entertainment, including YouTube, streaming services and digital influencers. Prior to that, she spent two years at the Los Angeles Times covering entertainment for the Calendar and Company Town sections. Saba grew up in Santa Monica and graduated from Boston University with a B.S. in journalism and B.A. in political science. When not reporting, she is usually binge watching shows online or looking for new coffee shops to frequent.
