Daimler and BMW reportedly walk away from Apple Car development talks
The Apple Car might be under development in Germany. But Daimler and BMW won't be helping out.
German business publication Handelsblatt reported on Wednesday that Mercedes-Benz parent company Daimler and BMW terminated talks with Apple surrounding the development of the so-called "iCar."
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According to unnamed industry sources, the talks with BMW fell apart last year. However, the Daimler discussions dissolved more recently.
Based out of an office in Berlin, Apple is reportedly seeking a German technology and manufacturing partner to help it with the intricacies of car production.
"Sources said the talks with both German carmakers collapsed over the key questions of who would lead the project," Handelsblatt reported.
Since Apple wants its cloud computing to play a big role in the iCar, the companies could not agree on who would own data collected by the vehicle, according to the report. The German carmakers are reportedly more protective of customer data than the Silicon Valley-based tech giant.
Mashable has reached out to the companies for comment but have not yet received response.
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