Fullscreen Live launches new national tour feat. Ricky Dillon, Chachi Gonzales
LOS ANGELES -- Fullscreen is capitalizing on the popularity of lip synching.
The digital entertainment company, based out of Playa Vista, announced Tuesday that it is launching a national tour called "Drop the Mic."
The tour, which kicks off Nov. 28, will feature Internet stars Ricky Dillon, The Gabbie Show, Jack Baran, Chachi Gonzales and Andrew Lowe.
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The group of influencers will travel across 20 cities in the U.S. and Canada, taking the lip synching phenomenon to the live stage. But it wouldn't be a digital-led tour without fan engagement -- each ticket to the show will include a photo with the entire Drop the Mic lineup.
Dillon, who has 3 million subscribers on YouTube and 8.2 million fans across social media, was a founding member of the massively popular YouTube vlog supergroup Our2ndLife, aka O2L.
The Gabbie Show is a fangirl-turned-entertainer who posts story videos for her massive audience of 2.5 million subscribers on YouTube.
Baran has 1.3 million YouTube subscribers to his channel, where he taps into the world of fashion and lifestyle.
Gonzales, better known as "Chachi," is an American dancer, choreographer, and actress and Social Media Influencer. She also stars in DanceOn's go90 show Chachi's World.
Lowe is known for his comedy roots. The 19-year-old has over 600,000 subscribers to his channel, where he posts vlogs showcasing his self-deprecating sense of humor.
Fullscreen Live has organized national tours before, most notably its female-powered “Girls Night In” tour, which featured headliners Niki & Gabi, Alisha Marie, Jessie Paege and Alyson Stoner.
Live tours featuring digital influencers have become increasingly popular over the last few years.
DigiTour, for example, has become known for producing popular live shows with social media stars. Last year, Viacom Inc. acquired a significant minority stake in the company.
Mills Entertainment, which Creative Artists Agency (CAA) acquired an equity position in April of 2015, also collaborates with top networks, agencies, and licensors to create original, world-class live experiences. The company has produced events in more than 300 cities in 12 countries and across five continents in the past six months.
Lip synching has also become a growing trend in both traditional and digital entertainment spaces. Spike has Lip Sync Battle and James Corden's Late Late Show has its Carpool Karaoke segments.
Meanwhile, musical.ly -- which began as a popular platform for 15-second music videos - has become one of the most popular apps in the iTunes store.
Here are the tour dates:
November 28: Las Vegas, NV
November 29: Phoenix, AZ
November 30: Los Angeles, CA
December 1: San Francisco, CA
December 4: Denver, CO
December 5: Kansas City, MO
December 6: Chicago, IL
December 7: Detroit, MI
December 8: Toronto, ON
December 9: Tarrytown, NY
December 11: Freehold, NJ
December 12: Boston, MA
December 14: Philadelphia, PA
December 15: Washington, DC
December 16: Charlotte, NC
December 17: Nashville, TN
December 19: Atlanta, GA
December 20: New Orleans, LA
December 21: Dallas, TX
December 22: San Antonio, TX
Saba was a Los Angeles-based reporter who covers all things digital entertainment, including YouTube, streaming services and digital influencers. Prior to that, she spent two years at the Los Angeles Times covering entertainment for the Calendar and Company Town sections. Saba grew up in Santa Monica and graduated from Boston University with a B.S. in journalism and B.A. in political science. When not reporting, she is usually binge watching shows online or looking for new coffee shops to frequent.
