Aunt Flo is the house guest of menstruation in new ad

HelloFlo's latest ad celebrates a divisive monthly visitor.
 By 
Laura Vitto
 on 
Original image replaced with Mashable logo
Original image has been replaced. Credit: Mashable

HelloFlo's latest ad celebrates a divisive monthly visitor: Aunt Flo.

The spot stars the poshly dressed relative responsible for "the Niagara Falls of blood" that arrives on a month-to-month basis for many women. The ad follows Flo as she travels from concerned couples to impatient tweens to menopausal women. 


You May Also Like

The period-friendly startup -- which sells care packages that feature tampons, pads and more -- is known for its viral advertisements centered on menstruation. 

Its first spot, titled "The Camp Gyno," has more than 11.2 million views on YouTube.

BONUS: 15 words that accurately describe your period


Topics Advertising

Mashable Image
Laura Vitto

Laura Vitto was Mashable's Deputy Culture Editor.

Mashable Potato

Recommended For You

Trump's new White House app is a security and privacy nightmare
President Donald Trump at the White House




Trending on Mashable
NYT Connections hints today: Clues, answers for April 4, 2026
Connections game on a smartphone

Wordle today: Answer, hints for April 4, 2026
Wordle game on a smartphone

Wordle today: Answer, hints for April 3, 2026
Wordle game on a smartphone


NYT Connections hints today: Clues, answers for April 3, 2026
Connections game on a smartphone
The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!